AffiliateWP vs ClickBank 2023: Which Is Better For Affiliate Marketing & Why ?

Affiliate WP




Price: $ 149

If you are considering AffiliateWP and ClickBank, you must be wondering which one is better? Whether I should switch to some other platform or not? What is unique about the other one that everyone is turning to? Do I have all the features I need or not?

All these questions you have been asking yourself. There are several affiliate marketing applications in the market. But to choose the perfect is something that needs a magnificent sight to analyze and examine them deeply. You have to check every element of the platform from features to its pricing plan, then only you could find yourself the best one.

Your chosen platform should be compared with every competitive platform to check whether you are using a suitable one. And here, we are providing the difference between the most demanding platforms for creating affiliate programs. Here you will get a clear picture of the platforms in detail.

Bottom Line: AffiliateWP is better than ClickBank in terms of pricing and features offered by this platform. This platform helps you in increasing the revenue of your Affiliate Marketing campaigns by showing relevant products to the customers after when they make a purchase. Get access to AffiliateWP for $149 Now

This overview of the differences between both AffiliateWP and ClickBank will help you to choose between them wisely. Even we are providing you with our suggestions and results as per our study and analysis.

AffiliateWP vs ClickBank: Overview

AffiliateWP Overview

AffiliateWP is an affiliate marketing plugin fully loaded with features for WordPress. These features help in making the affiliate marketing quick and easy to understand and implement. You can easily start your affiliate program in just a few clicks, without wasting a second on understanding the functioning. You can use the WPEngine-hosted site to promote your products and services.


AffiliateWP is the most trusted plugin that allows them to set up an affiliate program in seconds. You can also manage affiliates, track referrals, affiliate commissions, and recruit affiliates.

ClickBank Overview

Clickbank is a digital market application that is designed for online marketers. It allows the sellers and producers to connect on this affiliate network and make money from their commercial and personal websites. With this, affiliates can search for vendors and their products to promote them in the market. 


For every sale the vendor makes, he or she gets the commission. Even the vendors had the opportunity to expand their business by promoting other products. On working with this platform, you will gain knowledge and experience by standing on both sides of the line. Whether you are a vendor or a seller, you can make money efficiently.

Let us go through a brief comparison between these two platforms.

Specifications AffiliateWP ClickBank
General Information Feature-loaded platform to create affiliate programs for WordPress A platform for creating an affiliate network between the sellers and producers
Pricing plans It offers four pricing plans:

  • Personal for $99 per year
  • Plus for $149 per year
  • Professional for $249 per year
  • Ultimate for $499 as a one-time payment
It offers two pricing plan with one-time payment:

  • Product Approval for $49.95
  • Sales or Stocking Fee for $1.00 plus 75% per sale.
Pricing Model
  • One-time payment
  • Yearly payment
One-time payment
Free Trial No No
Refund Policy Yes, 30-day money-back guarantee No
List of Features
  • Affiliate Dashboard
  • Emails
  • Affiliate URLs
  • Shortcodes
  • Affiliate Coupon Tracking
  • Real-time Reporting
  • Affiliate Management
  • Referral Rate Types
  • Affiliate Registration
  • Automatic Affiliate Creation
  • Manual Affiliate Approval
  • Referral Link Generator 
  • APIs
  • Marketplace Search
  • Sales Tools
  • Account Management
  • Marketplace Categories
  • Earnings Calculator
  • Marketplace statistics
  • Affiliate Finder
  • Product Management
  • Reports
  • WooCommerce
  • Zippy Courses
  • PayPal
  • Stripe
  • Optimize Member
  • Restrict Content Pro
  • Contact Form 7
  • Gravity
  • Paid Memberships Pro
  • Easy Digital Downloads
  • Ninja Forms
It has APIs to integrate with the reporting tools and statistics.
Language Supported English English
Available Devices
  • Mac
  • Windows
  • Web-based
  • Windows
  • Web-based
  • Android
  • iPhone/Ipad
Available Support Email
  • Email
  • Phone
  • Tickets
Company Size
  • Small companies
  • Medium companies
  • Large companies
  • Freelancers 
  • Small companies
  • Medium companies
  • Large companies
  • Freelancers 
  • Whiteley Designs
  • Dotlizard
  • Obox
Smart Score 8.7 9.3
User Satisfaction 100% 98%

AffiliateWP vs ClickBank: Features and Benefits


  • Easy to Set Up: AffiliateWP is an easy program to understand and install. It runs up in just a few clicks.
  • Precise Affiliate Tracking: It offers very accurate affiliate tracking on the servers with a great caching. 

AffiliateWp DAshBoard

  • Payout Services: It offers dedicated payout services to the customers, which means they can pay their desired services directly from their bank accounts.
  • Real-time Reporting: It offers easy and quick tracking of affiliate visits, earnings, affiliate registrations, and referrals.
  • Full Integration: It can integrate with other famous WordPress eCommerce platforms and many membership plugins.

AffiliateWp Integration


  • Many Affiliates: It provides unlimited active members to promote your services, website, and products.
  • Countless Creatives: There is an unlimited number of text links or visual resources that come with the affiliates and give your site a fantastic view.
  • Affiliate Coupon Tracking: You can have the feature of affiliate coupon tracking by connecting the coupon codes with the specific affiliate accounts.

AffiliateWP-Affiliate- Tracking

  • Automatic Affiliate Creation: If you want, you can enable the automatic creation of affiliates in which all users will get registered with their WordPress accounts on your website.
  • Manual affiliate creation– You can also manually take affiliate registrations on your site handled by the admins instead of automatically registering them. 
  • Easy Affiliate Management: You can easily manage your affiliate program services. You can view affiliate accounts, reports, top earrings through affiliates, and affiliate registrations.

AffiliateWP - Detailed Insights

  • Referral Link Generator: You can use this built-in feature of a referral link generator to generate referral links on the affiliate from the affiliate area.

Refferal URL

  • Affiliate Area: It is like a dashboard where you can keep records of your performance, earnings, creatives, referral URL, etc.

AffiliateWP - Affiliate Area

  • Referral Types of Rate: You will have the authority to choose between the percentage referral rate and the flat rate on a per-product basis, per-affiliate, or global.
  • Easy Affiliate Registration– It uses a default affiliate system of record for users to register their affiliates easily.
  • Affiliate URLs: You can choose from pretty or non-pretty URLs. An affiliate can have a unique affiliate URL or ID.
  • Set-Cookie Expiration– You can set the validity for the referral tracking cookies as per your need.
  • Customizable Emails– You can easily customize your email services like notifications, affiliate approval and rejection, fresh referral notifications, and pending applications 
  • Easy Shortcodes: You can set friendly shortcodes for the affiliate login form, URLs, registrations form, etc.
  • Payout Logs: You can access the detailed payout log that has been ever sent to the affiliates from the payout screen.
  • Developer Friendly: It has plenty of built-in templates and hooks with customizable functions and features.
  • REST API: AffiliateWP includes this feature of REST API and extended API, which comes with CRUD operations that are available in pro-add-ons.
  • Export Data to CSV: You can get a CSV referral data file that can be used for forecasting, accounting, and bookkeeping.
  • Performance: It has been entirely built with speed and tested on all sites, whether large or small.
  • WP-CLI Integration: You can use WP-CLI commands to delete, create, view, and update all data on AffiliateWP.
  • Made for WordPress: You can have full control over the WordPress website by using AffiliateWP.
  • Fully Internationalized: It offers you the language translation that it can translate into any language you like.
  • Customer Support: It will acquire you with the best support in the industry.


  • Broad Marketplace: Affiliates are always carrying various products they are looking forward to promoting in ClickBank. It lets them find their product or services to match their website to share that with their visitors.

ClickBank - Became A Affiliate

  • Improved Search: As you may know that ClickBank is the house of vendors and various products, and checking on them one by one will be quite challenging for the affiliates. So this platform has provided special advanced filters on the search box that let visitors specify the product they are looking for. I will save their time so that they can spend their time on the business instead of searching. This search tool also has a significance for the vendors. They utilize their time to search for an affiliate, to which you can approach to have a partnership with.
  • Tools and Resources: It has many tools that can help vendors to advertise their products. The products may include FAQ documentation, images, product guide, reviews, or testimonials. By providing these types of information to affiliates, they convince them to promote their products and services.
  • Statistics and Reports: This feature will allow vendors to learn about their progress in various categories like sales, commission, etc. If an affiliate promotes your product, then the details will get displayed on your dashboard. It will provide them with information about what is going on in the market. They will quickly understand the customer’s interest and behavior towards any product. 
  • ClickBank TID and VTID Tracking: It is not used with the tracking ID but with TID. TID is a 24 character long set of characters that is integrated with each HopLink. Using TID, it will make a relation between HopLink and the product. You can also use this ID for vendors as VTID with an integrated payment method. 
  • ClickBank Pitch Plus: It allows online sellers to introduce new products to their customers when they complete a purchase by providing the payment information. When they complete the purchase process, they will be directed to a page that contains more suggestions of products to consider them. For vendors, you can create a list of products and services so that you do not have to process the credit card information again and again.
  • ClickBank Joint Venture: It allows online marketers to advertise their products to share earnings and let them have second-tier commissions through the vendors. It is suitable for those affiliates, which can split their commissions and can earn from their website. 

AffiliateWP vs ClickBank: Performance 

When it comes to measuring performance, both affiliateWP and ClickBank have different aspects. Both of them possess a great variety of features that helps in analyzing their performance. Let us learn about their abilities and the performance they are offering.


AffiliateWP offers a great number of features, each with a specialty. These features make it a more reliable and excellent platform for every user who wants to create their affiliate program on WordPress. With these amazing features, it offers high performance when working with the WordPress sites.


Yes, ClickBank also has a big bag full of features but less than AffiliateWP. It is the platform that connects sellers and manufacturers with the affiliate program. But in performance, ClickBank lacks as it is not carrying features that help every user with different demands. 

ClickBank - Performance

So, in our sight, the performance rate of AffiliateWP is better than ClickBank.

AffiliateWP vs ClickBank: Which One is Secure?

Any site or application’s security is an essential measure on which the platform’s popularity depends. Both AffiliateWP and ClickBank offer different standards of safety. Let us see which one is more secure. 


AffiliateWP is considered more secure than ClickBank as it offers regular updates of their plugins and their platform. Routine updates make a great impact on the security of the application. All the updates come under the plan only. No updates have to be purchased separately.


When it comes to security in ClickBank, you may not find it secure than AffiliateWP. The updates that occur have to be purchased by you separately. These updates do not come under any pricing plans offered by it.

So, in the sector of security, AffiliateWP is more secure and safe than ClickBank. 

AffiliateWP vs ClickBank: Pricing

Pricing is an important factor in deciding which platform is cost-effective and provides a maximum number of features in what amount. Let us compare this factor in these two. 


AffiliateWP has offered four pricing plans from the basics to the advanced one with excellent features. It has offered some plans with yearly payments and some with a one-time payment schedule. If somehow you do not like its services, then you make your refund within 30-days, as it offers the 30-day money-back guarantee. 

Affiliate Wp - Pricing


Personal Pricing Plan

It is a yearly paid pricing plan. To get subscribed to the personal pricing plan, you have to pay $149 per year. It includes the following features:

  • Email support
  • One site
  • Plugin update
  • Official 17 free add-ons
  • And all core features are also included.

Plus Pricing Plan

It is a yearly paid pricing plan. To get subscribed to the plus pricing plan, you have to pay $149 per year. It includes the following features:

  • Email support
  • Three sites
  • Plugin updates
  • Official 17 free add-ons
  • And all core features are also included.

Professional Pricing Plan

It is a yearly paid pricing plan. To get subscribed to the plus pricing plan, you have to pay $249 per year. In this pricing plan, you can customize it as if you want 14 pro-add-ons, then this plan will cost you $840. It includes the following features:

  • Email support
  • Unlimited sites
  • Plugin updates
  • Official 17 free add-ons
  • It consists of all future pro-add-ons.
  • And all core features are also included.

Ultimate Pricing plan

It is a yearly paid pricing plan. To get subscribed to the plus pricing plan, you have to pay $499 per year. In this pricing plan, you can customize it as if you want 14 pro-add-ons, then this plan will cost you $840. It includes the following features:

  • Lifetime Email support
  • Unlimited sites
  • Lifetime Plugin updates
  • Official 17 free add-ons
  • It consists of all future pro-add-ons.
  • And all core features are also included.


ClickBank offers two pricing plans, each carrying a different set of features. You can decide which method is suitable for your selling and promoting products and services. It does not allow a free trial. Let us discuss the pricing plans in detail.

ClickBank - Pricing

Product Approval

For this pricing plan of ClickBank, you have to pay $49.95 as a one-time payment. It is a type of one-time product approval cost so that t make sure that your product is following their rules for the sales. It includes various features like a sales funnel, product materials, marketing copy, and price points.

Sales or Stocking fee

ClickBank offers another pricing plan that can cost you $1.00 plus 75% per sale. It is a flat-rate pricing plan for ClickBank without monthly subscriptions. You have to pay for what you earn and get more in return. It allows you to have features like Global reach, fraud detection, customer support, account support, and reliable affiliate payouts.

AffiliateWP vs ClickBank: Customer Support

Whenever any customer faces some issues while operating any platform, it is necessary to have a strong support team. It guides and takes care of everything a client is going through. Let us check which one has an impressive customer support team.


AffiliateWP has offered only email support to its customers. You can ask your queries about your affiliate program, vendors, earnings, commissions, features, functioning, etc. They have offered very nice and systematic customer support. The responses are made in a short period.


ClickBank offers customer support via emails, phone, and tickets. It offers its support service in three sectors. Let us discuss them in detail.

  • Customer Support: This team will help you with any purchase-related problems or in case you want any refund.
  • Affiliate Help: This team will help you with the affiliate program. It will help you to communicate and make connections with the sellers.
  • Seller Help: This team will help any seller at any step of the selling process. You only have to ask.

Testimonials: AffiliateWP vs ClickBank

AffiliateWp Customer Review

Testimonials- AffiliateWP

ClickBank Customer Review

ClickBank - Testimonials

Quick Links:

 Conclusion: AffiliateWP vs ClickBank 2023

Above, you have studied the difference between the features and pricing of both affiliateWP and ClickBank in detail. There is an overview of both the platforms explaining which one is better.

In our opinion, AffiliateWP is much better than ClickBank as it offers more features than ClickBank and an outstanding email support service. It also offers four pricing plans with yearly payment service and a 30-day money-back guarantee with it. 

AffiliateWP is quite better in performance and security as well. So we have given you the suggestion and the detailed overview of both affiliateWP and ClickBank, now you have to choose what is best for you. 

Price:$ 149
Finnich Vessal
This author is verified on

With more than 8 years of experience under his belt, Finnich Vessal has established himself as one of the top professionals in affiliate marketing. As CEO at AffiliateBay, he uses his expertise to provide valuable insights on current trends and product reviews so that marketers can make informed decisions about their strategies. Furthermore, Finnich's impressive grasp on complex topics makes them accessible for everyone – making him an invaluable asset when it comes to writing SEO-optimized copy that yields results.

Affiliate disclosure: In full transparency – some of the links on our website are affiliate links, if you use them to make a purchase we will earn a commission at no additional cost for you (none whatsoever!).

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