Drip Pricing: Know their Plan, Billing Process, Refund Policy

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Turning emails into money is easier than turning a cat into a unicorn.

Drip, an eCRM platform, is here to help you turn subscribers into customers. Segmenting and tagging your best customers, getting evergreen sales with automation, and building user experience with a variety of integrations helps run your online store profitably.

ECRM (e-commerce CRM) has successfully built the hype that it is a self-proclaimed ECRM. That’s fancy. But how much will you have to pay for it?

What is the price of drip, then?

Drip pricing

You get all features with all subscription plans at Drip, regardless of the number of contacts in your list.

0-2000 – $49/month

2000- 5000 – $122/month

5000-10,000 – $184/month

In case you have more than 160K contacts on your list, they will contact you and provide a custom price.

You can access all of its features during a 14-day free trial, but it does not have a forever free plan.

It is important to note that the price has been updated. There used to be no charge for up to 100 subscribers earlier, but this is no longer the case.

Understanding Drip Email Pricing Beyond Just Numbers

Also, this range of contacts appears to be wide. If you have 10K subscribers, you can justify paying $184, but if you have just 5K+ subscribers, this is not the case.

Charges are based on your contact count, so that’s a good start. Therefore, as your email list grows, your plan will automatically upgrade and all features will stay the same.

Their cheapest plan already includes some expensive features, but it offers a couple of good features. This tool becomes even more expensive once you start adding people to your list.

Drip Email Pricing: What Do You Get for This Price?

Drip Pricing

The importance of email marketing automation for e-commerce brands cannot be overstated, and Drip excels at it. With Drip, you can build customized customer journeys based on how customers interact with your website.

This isn’t one of the platform’s strongest areas, even though it offers some Facebook advertising features.

The reporting and analytics are not extensive, but you get conversion tracking, email reports, dashboards that can be customized, and a customer journey overview.

It can take a lot of time and effort to improve Drip’s email editor, which is still in need of improvement. Even then, you might not get the outcome you envisioned.

People in Your Account Versus Your Drip Billing Plan

According to your billing plan, how many people are considered to be in your account?

The high-watermark method of drip billing means that charges are based on the number of active customers in your account for the billing period, not the number at the time of billing.

If you are moving from the highest plan to a lower plan at the moment, you are still billed based on the highest number of people you had during that billing period.

Upon the end of the billing period, your plan will automatically downgrade to the next billing period.

Upgrades and Downgrades

The next cost-effective plan type will be used if your Total People count exceeds the limit of the plan you signed up for during that billing period. Drip will automatically reduce your package price if you’re paying more than you should.

What is the annual billing process for Drip Software?

You are billed based on how many people have been in your account in the last 30 days, as I mentioned before. If you were to pay in advance for 365 days, how would that work?

Let’s check it out.

A credit card information system is used for annual billing. You are billed an upfront amount for an annual plan when signing up (based on how many people you have on your account).

The total usage for the billing period is then deducted from these credits. You won’t have to worry about running out of credit early with Drip, as it will automatically charge your credit card for another year of credits on the 1-year mark.  

What is Drip’s Refund Policy?

For annual credits, you can request a refund within 30 days from the date of purchase and within 45 days from the date of renewal. Annual credit refunds cannot be prorated. The most recent payment for a monthly subscription can be refunded.


Thus, this was all about the Drip Pricing, if you have doubts, you can contact me. I will surely help and clear your doubts. 

Andy Thompson

Andy Thompson has been a freelance writer for a long while. She is a senior SEO and content marketing analyst at Digiexe, a digital marketing agency specializing in content and data-driven SEO. She has more than seven years of experience in digital marketing & affiliate marketing too. She likes sharing her knowledge in a wide range of domains ranging from e-commerce, startups, social media marketing, making money online, affiliate marketing to human capital management, and much more. She has been writing for several authoritative SEO, Make Money Online & digital marketing blogs like ImageStation.

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