How to Start Coupon Based WordPress Site/Blog: Step by Step Guide

With the rise of online shopping in the recent years, people are looking for ways to save money on big brands. From a student to a homemaker, from a professional to a loving dad, everyone feels good when it comes to banking on a few pennies. Due to this online shopping trend, these coupons based websites are on the rise.

The first thing which most of the people do while shopping online is to look for coupon codes which can be applied at the time of checkout to save money.

In today’s post, I will let you know how to start a coupon based WordPress site, which will help you in earning money in the process of making others save money.


How to start a coupon based WordPress site?

The upcoming part will deal with the steps that are helpful in creating a dedicated WP coupon site. First. you will need a WP installed along with WP hosting. The next step you need to do it is to install a WP Coupon dedicated theme which will cost you few bucks.

Role of WordPress coupon specialized themes

In launching a coupon based WP website, themes play an important part by dealing with the overall appearance. Though it is an optional case, I recommend using these themes to make your work easy. The customized coupon themes have:

  • Customised writing panel
  • Radical link cloaking and tracking feature
  • Facility to allow users to offer coupons
  • Custom email templates
  • Committed store and category pages
  • Advertising support to let you charge companies to post their vouchers
  • Subscription features
  • Various color choices

Once you install the theme, go to the Coupons category and click on Add New to attach your first coupon. In the post editor, you need to give a title to your coupon and also fill in the asked details to complete the process of validating. Click on Publish as soon as all the details are filled in.

With the help of themes, you can receive coupons presented by registered users. You just have to analyse the coupon after it is submitted, and publish it. One can also make a devoted store and set ages to display coupons from particular shops or categories.

With the help of WP coupon themes, you can know the basic info of the coupon, like its performance on the website.  Even the listed users can check the working of their coupons.

The use of the WP coupon dedicated themes make your work easy and is indeed the best solution for affiliate marketers.

Make use of plugins to create a separate category for Coupons on your present WP site

This solution will work for those who have an already established WP site and don’t want to install any theme to change the overall appearance of the site. The changes can take place by just installing and activating a WP coupon plugin to add a separate coupon section to your existing site that matches your design.

A Coupon Creator plugin will only solve your purpose and you can follow the same process of adding a coupon to the newly created coupon section. The information to be filled in this category will be details of the coupon like terms & conditions, text, border and background color, and expiry date of the coupon. After filling in all the details, simply click on Publish.

After that, you can add the coupon to any of your web page or posts by making use of Add Coupon button given above the post editor. Even shortcodes can help you in adding the coupon to any page. All the coupons and their shortcodes are present in the Coupon category in your admin section.

If someone wants to create a entirely dedicated page to coupons, create a new WP page and click on the Add Coupon. The process will bring up the shortcode creator where you need to choose the Coupon Loop in the dropdown. You can also go for coupon category and line up or align the options.

Once you are done with the above settings, hit on the Insert Coupon Button and Publish the page.

Both the above-mentioned methods will help you in starting a coupon based WordPress site. Now let’s discuss the various themes and plugins which help in creating coupon based WP site.

Best themes and plugins for coupon based WP sites


It is an easy to use WP theme created on Bootstrap. It is quick to respond, eye-catching and has everything which is required in a coupon based site. It also contains relevant blog pages with which you can create extra content outside of just presenting coupons. It is priced at $48 with customer support.


It helps you in creating the exact look you want for your coupon website along with the simple interface. It is a multifunctional theme which allows users not only to submit the coupons, but also manage them from your site. The theme offers many options to choose from along with five color layouts and monetisation options by making use of plugins that will assist you in making more money by placing affiliate coupons on the site. It is priced at $99.

Coupon theme

It is again a responsive template which has almost all the necessary features required to design a coupon based site. The theme can be used for creating an affiliate centered or printable coupon site. It is classified as the directory styled theme which offers more than 30 different child themes so that you can create a precise look for the users. This multi-featured theme is also priced at $99.

Coupon code plugin

The income earned from affiliate marketing is essential for any blogger or affiliate marketer. So, in order to help you in getting the benefit of affiliate marketing as well commissions from coupon code application, this plugin helps you through the way. It hides you affiliate link while enabling users to click the link that will by design take the to the linked website and apply the coupon code. It fully customizable and also offers coupon narrating and managing. It is priced at $37, which is quite affordable.

Coupon Creator

This plugin enables you to create vouchers and shows them via a shortcode on a web page or a blog post or a widget. You can make the coupon as attractive as you want with different styles, and images to be used for the coupons. The regular version of this plugin is free of cost while you need to pay for the premium version.

Social coupon for WooCommerce

If your site utilizes WooCommerce, and you are still searching for a way to offer concessions to your products along with an  increase in publicity and traffic, this plugin is a better solution for you. The Social Coupon is an extension for WooCommerce. It enables customers to reap a small amount of profit in the form of a discount on items they purchase from your store if they spread the work on their social media accounts. It is indeed an excellent plugin for those who want more exposure through site building. It is priced at $22.


Therefore, friends, the post will surely benefit you in understanding the process of creating a coupon based WP site. Besides, I have also given the six themes and plugins which will assist you in building a coupon based website.

If you know any such theme or plugin which has benefitted you in the process of site building especially for coupon sharing, please feel free to tell us.

Jitendra Vaswani
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Jitendra Vaswani is a Digital Marketing Practitioner and renowned international keynote speaker who has embraced the digital nomad lifestyle as he travels around the world. He founded two successful websites, & Digital Marketing Agency DigiExe of which his success stories have expanded to authoring "Inside A Hustler's Brain : In Pursuit of Financial Freedom” (20,000 copies sold worldwide) and contributing to “International Best Selling Author of Growth Hacking Book 2". Jitendra designed workshops for over 10000+ professionals in Digital marketing across continents; with intentions ultimately anchored towards creating an impactable difference by helping people build their dream business online. Jitendra Vaswani is a high-powered investor with an impressive portfolio that includes Imagestation. To learn more about his investments, Find him on Linkedin, Twitter, & Facebook.

Affiliate disclosure: In full transparency – some of the links on our website are affiliate links, if you use them to make a purchase we will earn a commission at no additional cost for you (none whatsoever!).

Comments (3)

  1. Quiero hacer un directorio de negocios en donde estos ofrezcan descuentos y cupones a los clientes potenciales y a su vez los consumidores puedan adquirir una membresia para acceder a mejores ofertas.

    O sea que requiero un registro para negocios y otro para membrecias ¿En tu opinion cual seria la plantilla mas completa para esto? ¿Puedes darme algun link para que vea la plantilla funcionando en la vida real (no un demo)?


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