Ontraport Pricing: Ontraport Pros & Cons 2024 What is Ontraport ?

Hi everyone! Let’s chat about Ontraport today. You might be wondering, “What’s Ontraport?”

Well, think of it as a really cool tool that helps businesses do a bunch of stuff online. It’s like having a Swiss Army knife for your business – it manages emails, marketing, customer info, and a lot more.

I remember when I first heard about Ontraport, I was curious but a bit confused about what it does. So, I’m here to share the basics in a super simple way.

Whether you’re a small business owner or just curious about what Ontraport offers, I’ve got you covered. I remember when I first looked at pricing for tools like this, all the numbers and plans were a bit overwhelming. But don’t worry, I’ll break it down in a way that’s easy to understand.

Let’s get into it and see if Ontraport fits your budget and needs!🌟

What is Ontraport?

Ontraport Overview - Landing Page

Ontraport is a marketing automation and CRM platform that is designed for small to midsize companies. It aims to help users build, automate and visualize core business practices, like how to attract and keep customers and communicate with them throughout the customer lifecycle.

Ontraport also offers networking and business opportunities as well as payment gateway integrations with third-party companies. Some of their tools are designed to help you with your online presence.

For example, they have a WordPress plugin that can help you create membership sites or pages to keep customers happy. Their software is easy to use, with drag-and-drop functionality and a short training process for small business owners or sales teams.

The software can tell which contacts in your database are the most active. You can also see which web pages they have visited. This is done by combining rules and sequences.

This way, you can sit down with your clients and map out their marketing, sales, and customer service processes.

The business will then guide the software and not the other way around. Ontraport also encourages a mix of communications such as email, post card, postal mail, and text messages. This helps keep the relationship with your contacts real.

Ontraport lets users do the following:

ontraport-features

  • Create landing pages and forms.
  • Create dynamic campaigns with personalized paths.
  • Automate prospect, customer, and partner communications.
  • Keep detailed up-to-date records of contact interactions.
  • Group like contacts together.
  • Deliver responsive email campaigns and track engagement.
  • Send messages via multiple communication channels (SMS & PostCard).
  • Manage a sales team and manual to-do tasks.

Ontraport Pros & Cons:

Pros

  • Dashboards for our daily stats.
  • The email marketing follows up and broadcasts are simple and easy.
  • Sales and marketing can now see the impact they have working together.
  • They have the best customer support.
  • Amazing email inboxing.
  • Excellent CRM for small to medium businesses.
  • Email tracking (date/time sent, received, opened, links clicked, etc).
  • Automation of repetitive processes.

Cons

  • CRM could be better. It works but is not as robust as I would like. It works fine but I want more reporting.
  • It’s a huge tool, and sometimes if you don’t know exactly where to click & what to click on, you’re SOL.
  • A lot of times their forms load slowly on the website. Would like to see them speed up their services.

Ontraport Pricing: How Much Does Ontraport Cost?

ontraport-pricing

Basic
Starting at $24.00 Per Month
Plus
Starting at $83.00 Per Month
Pro
Starting at $124.00 Per Month
Enterprise
Starting at $249.00 Per Month

Ontraport has 8 pricing editions. A free trial of Ontraport is also available.

Ontraport Pricing Plans

Basic Plus Pro Enterprise
Price $79/mo $147/mo $297/mo $497/mo
Main Features 1,000 contacts,

1 user,

unlimited emails

2,000 contacts,

2 users,

unlimited emails

10,000 contacts,

3 users,

unlimited emails

20,000 contacts,

5 users,

200K/month emails

Ontraport offers plans starting from $79 to $497. A free trial is also available. Compare the features of each pricing edition below and read more about the product here to see which one is right for you.

There are 4 different plans to choose from, depending on the size of your business. The Basic and Plus plans are good for newer businesses, with 1,000-2,000 contacts. The Pro and Enterprise plans are for businesses that expect rapid growth, with 10,000-20,000 contacts.

The Basic plan is good for small businesses that need features like API access, lead capture, landing page templates, and video hosting. The plan doesn’t have an eCommerce setup or automated task management. It’s good for a small business with a growing budget.

The Plus plan is better for small teams. The plan offers 1,000 more contacts and full access to the eCommerce function.

The Pro and Enterprise plans have all the features so that teams can take advantage of the many benefits CRM offers. Business process automation and sales force automation features help you reach more clients with lead follow-up and lead nurturing for campaigns.

You can also style your website with templates, plugins, and custom HTML, and process payments through Ontraport. It’s perfect for startups and larger teams that make most of their revenue from marketing automation.

Choosing the Right Plan:

Selecting the right Ontraport plan depends on your business size, the number of contacts you manage, and the specific features you need.

For small businesses and startups, the Basic or Plus plans might be more appropriate, while larger organizations may benefit from the Pro or Enterprise plans. It’s also important to consider the potential growth of your business and choose a plan that can scale with your needs​​.

Ontraport 30-day free trial:

ontraport-free-trial

Ontraport offers a 30-day free trial for new users, allowing you to explore its features and capabilities without any financial commitment.

During this trial period, you get access to the Pro plan, which includes a range of functionalities like business process automation, a built-in CRM tool, e-commerce features, email marketing, landing pages, marketing analytics, marketing automation, membership site features, partner and referral programs, and sales force automation.

30-Day Money-Back Guarantee:

Ontraport has a 30-day money-back guarantee. If you’re not satisfied with your purchase, you can cancel your account within 30 days of signing up for it, and Ontraport will issue a refund for the services you purchased.

To cancel your account, go to your Ontraport account and request a refund by emailing Ontraport’s support team.

Ontraport features:

1. CRM Capabilities

  • Contact Management: Ontraport allows you to store detailed information about your contacts, including communication history, purchase records, and personal details. This centralized database helps in segmenting and targeting specific customer groups.
  • Lead Tracking and Management: You can track leads through their entire lifecycle, from initial contact to conversion. The system scores and prioritizes leads based on their engagement and potential value.

2. Marketing Automation

  • Email Marketing: Create, send, and track personalized email campaigns. Ontraport’s platform offers templates and customization options for designing impactful emails.
  • Campaign Builder: This visual tool lets you design and automate marketing campaigns. You can set triggers and actions based on customer behavior, such as sending a follow-up email after a purchase.
  • Landing Pages and Forms: Build landing pages and web forms for lead capture. These tools integrate seamlessly with your marketing campaigns to enhance lead generation and conversion rates.

3. E-Commerce and Payment Processing

  • Online Sales: Ontraport supports the creation of online stores, including product pages, shopping carts, and checkout processes.
  • Payment Processing: The platform integrates with various payment gateways, allowing you to process payments securely and manage recurring billing for subscriptions.

4. Membership Sites

  • Access Management: You can create and manage membership sites, controlling access to content based on subscription levels.
  • Content Delivery: Deliver exclusive content to members, such as courses, webinars, and digital downloads.

5. Reporting and Analytics

  • Insights: Ontraport provides detailed analytics on campaign performance, sales data, and customer behavior, helping you make informed decisions.
  • Custom Reporting: Customize reports to focus on specific KPIs and metrics relevant to your business goals.

6. Integrations and API

  • Third-party Integrations: Ontraport integrates with various third-party tools and services, enhancing its functionality.
  • API Access: Developers can use Ontraport’s API to create custom integrations and extend the platform’s capabilities.

7. User Interface and Usability

  • Dashboard: A user-friendly dashboard offers a quick overview of key metrics and access to different features.
  • Ease of Use: Ontraport aims to be intuitive, with drag-and-drop editors and clear navigation, making it accessible even for users without technical expertise.

8. Support and Resources

  • Customer Support: Ontraport offers customer support and onboarding assistance to help users maximize the platform’s potential.
  • Educational Resources: Access to a wealth of resources like guides, tutorials, and webinars for learning best practices and getting the most out of Ontraport.

9. Application in Different Industries

  • Ontraport is versatile and can be used across various industries, including professional services, marketing agencies, coaching, education, and more. Its adaptability makes it suitable for businesses ranging from small startups to larger enterprises.

Ontraport vs HubSpot: Pricing Comparison

HubSpot CRM:

HubSpot has a great CRM platform that is just as good as Ontraport. Their CRM suite plans come with access to all their free tools, which are very powerful. These tools include their Marketing Hub, Sales Hub, and CMS Hub. On top of these great free tools, they offer free education and certifications.

Plus, their free CRM account allows for up to 1 million contacts and unlimited users. This makes it the perfect CRM for small businesses of any stage.

Hubspot CRM vs Ontraport pricing

Ontraport CRM:

Ontraport is a good CRM to use if you need more features than what HubSpot Free CRM offers. HubSpot CRM Suite offers more features, but it is more restricted in terms of the number of contacts and users you can have.

The only reason you would want to upgrade to this plan is if you need premium features that are not available in the free plan. These features include more advanced list segmentation, removal of HubSpot branding, and support for additional currencies.

Ontraport new Pricing

Ontraport is built up the same way, for an enormous amount of features you can choose between their plans with restricted contacts and users.

If you compare the HubSpot CRM Suite Starter plan ($45) and Ontraport’s Basic plan ($79), you’ll notice Ontraport costs more.

Both are 1,000, but HubSpot starts with 2 users, not 1, with $25 for each additional user. HubSpot is the better deal.

HubSpot‘s CRM Suite becomes more expensive as the number of contacts increases. The Professional plan for 1,000 contacts costs $45, but the plan for 2,000 contacts costs $1,600.

Ontraport’s next plan for 2,000 contacts is only $147 a month. In fact, the most expensive Ontraport plan is only $497, much cheaper than HubSpot’s plans.

Check out: Moosend vs ActiveCampaign & Wishpond vs ActiveCampaign,

Final Thoughts: Ontraport vs HubSpot

Ontraport’s diverse pricing plans offer flexibility for different business sizes and needs. By comparing its features and costs with other platforms like HubSpot, you can make an informed decision about which CRM and marketing automation tool best fits your business strategy.

Remember, the 30-day free trial is a great way to explore Ontraport’s capabilities without any financial commitment.

Quick Links:

FAQs

✔What are the main differences between these pricing plans?

The key differences lie in the number of contacts, number of users, and the level of features available. For example, the Basic plan includes 1,000 contacts and 1 user, while the Enterprise plan offers 20,000 contacts and 5 users. Higher plans offer more advanced features like increased email limits and more sophisticated CRM capabilities.

👀Does Ontraport offer a free trial?

Ontraport provides a 30-day free trial, allowing users to explore the features of the Pro plan. This trial does not require a credit card to sign up.

🤷‍♂️What features are included in all plans?

All Ontraport plans include access to the mobile app, contact management, email marketing, and marketing automation features. Each plan varies in its access to marketing analytics, landing pages, and sales force automation features.

💁‍♀️What payment methods does Ontraport accept?

Ontraport typically accepts major credit cards. For other payment methods or queries, it's best to check directly with their customer service.

👉Is customer support included in all plans?

Yes, Ontraport provides customer support for all its plans, including during the free trial period.

Conclusion: Ontraport Pricing 2024

Ontraport offers a tiered pricing structure suitable for a variety of business sizes and needs, with plans ranging from $79 to $497 per month.

Key highlights include a 30-day risk-free trial, scalability in terms of contacts and features, and the opportunity for cost savings through annual billing.

While the platform caters to diverse business requirements with its range of features across different plans, it’s advisable for businesses to compare Ontraport with other CRM and automation tools to ensure the best fit for their specific needs and budget.

While Ontraport’s pricing is competitive, it’s essential for businesses to compare its offerings with other CRM and marketing automation tools like HubSpot  to find the best fit for their specific needs and budget.

When it comes to choosing between HubSpot and Ontraport, it comes down to how much money you have. HubSpot CRM Suite has a lot of features, but Ontraport has more affordable plan options. If you don’t need all the features of a premium account, then HubSpot’s free CRM is a good option.

Jitendra Vaswani
This author is verified on BloggersIdeas.com

Jitendra Vaswani is a Digital Marketing Practitioner and renowned international keynote speaker who has embraced the digital nomad lifestyle as he travels around the world. He founded two successful websites, BloggersIdeas.com & Digital Marketing Agency DigiExe of which his success stories have expanded to authoring "Inside A Hustler's Brain : In Pursuit of Financial Freedom” (20,000 copies sold worldwide) and contributing to “International Best Selling Author of Growth Hacking Book 2". Jitendra designed workshops for over 10000+ professionals in Digital marketing across continents; with intentions ultimately anchored towards creating an impactable difference by helping people build their dream business online. Jitendra Vaswani is a high-powered investor with an impressive portfolio that includes Imagestation. To learn more about his investments, Find him on Linkedin, Twitter, & Facebook.

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