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If you are an affiliate marketer or have just started from your full-time job to the affiliate marketing industry, then you must be in search of some affiliate programs for better income.
A better affiliate marketing program is the one that offers better returns and better commission payouts including other factors such as minimum payout, cookie length, and coverage systems for following your referrals.
I have been in lieu of various affiliate and referral programs as an Affiliate marketer and recently, I have found PartnerStack to be a great platform for growing the revenue.
PartneStack or previously known as the GrowSumo is one of the best Affiliate Marketplaces which connects the brands with publishers. I have given a detailed review of PartnerStack below.
Table of Contents
PartnerStack Review 2022 (formerly GrowSumo)
As digital marketing and e-commerce have become more mainstream, the term “affiliate marketing” has been more widely known. In reality, affiliate marketing has been around for a long time, even before the internet existed.
Those Value Added Resellers that built out data centers with technology they didn’t make or design, right? Affiliation marketers. Customers who refer a friend to a brick-and-mortar store receive a discount. Affiliate marketing. That gym you signed up for is rewarding your referrals for their continued participation?
The point here is that the only new thing about referral links and the like is the way affiliate marketing works. These ideas have been around for as long as marketing has. This is both a blessing and a burden for affiliate marketing platform software developers: the functionalities their software should have were already invented.
They only have to figure out how to get them to work properly. However, this also means that it will be more difficult to separate out from the competition. If you’re both doing the same thing, how do you set yourself apart from the competition?
There are a number of ways you can do this, one of which is to follow the path taken by the creators of PartnerStack. Since PartnerStack is geared for SaaS businesses, this is the primary rationale behind its positioning as a platform for them. As far as we can tell, its feature set doesn’t restrict it from being used, example, for an online t-shirt store. Subscription boxes and other recurring billing services could benefit from it as well.
Companies who employ the software will benefit greatly from the software’s partner marketplace’s increased focus on SaaS. Many of PartnerStack’s competitors, such as Monday.com and Asana, offer high-quality tools to SaaS enterprises. SaaS-focused affiliates and resellers aren’t available to them since they lack access to a marketplace of B2B-focused affiliates and resellers. Using Partnerstack, they’ll be able to receive both.
PartnerStack (formerly GrowSumo) is one of the most reputed Affiliate marketplaces for the SAAS Products and the growing companies in recent years. It connects the brands with the publishers/affiliates enabling them to grow their brands.
The software enables the founders and the marketers to train, engage and recruit and also reward their customer helping them to promote their brand. It works well with all the affiliate programs and creates a fully customized no management influencer program
If you are a company, you just need to promote your brand with the customers and PaartnerStack takes the onboarding creating the present campaigns and creating more awareness.
PartnerStacks is a trustworthy marketplace and has been used by brands such as Evernote, Crowdfire, and Freshbooks as well.
PartnerStack Features in brief :
PartnerStack has many valuable key features. Some of the most useful ones include:
- Affiliate payout system
- Lead management
- Managing campaigns
- Managing promotional offers
- Tracking affiliates and customers
- Editing email campaigns
- Customizable hyperlinks
- Referral links generator
- Email notifications
- Tracking without cookies
- Permissions based on roles
- Opportunity management
- Escalation recognition
- Individual portals
- Library of marketing materials
- Action tracking
- Payouts and commissions
PartnerStack Review Features
With PartnerStack, you can develop a marketing influencer program that is tailored to your specific needs and the needs of your influencers, all without the need for managerial oversight. Your customers can begin advertising your brand as soon as you encourage them to join your PartnerStack program.
It’s possible to set up programs that compensate influencers based on their activity. Evernote and e-commerce retailers like Shopify may be instantly integrated using Partnerstack’s shopify app.
Unlike other marketplaces like ShareASale, Impact and Clickbank, it focuses solely on digital software.
Create the segmentation for the customers and the partners. It lets you drill down and look which partner is bringing down more conversion to you.
Identify and create filters for the partners based on their performance as well as how they are performing with a specific program.
You can also experiment with the segment-specific rewards and messaging as well as other factors that can really help you to get better.
Tracking & Analytics
If you are running an Affiliate program, then it’s vital that you track and analyze your affiliate programs. PartnerStack keeps track of your dashboard and tracks the analytics that is important for the success.
PartnerStack gives you live activity updates of your program and track each individual partner’s link as well. You can get it exported to CSV to show it to your clients if any.
The dashboard can be customized and you can set the parameters or the metrics for you that matter the most.
Auto-generated Partner profile
Before you proceed, you should know well about your partners’ social media performance or how it performs as a partner.
PartnerStack auto generates the profile of your partner for you so that you can track his history. With PartnerStack, you can provide the content for your partner to share and brand them for your program. You can also look out that where your partners are sharing their program.
Offer your customers the specific pages to push their referrals and also control messaging for them using single dashboard.
Email Campaign Editor
Create email campaigns for your customer and start driving your sales with the automated email campaigns. The automated email campaign editor is fully customizable and tracks and automate your individual email to each of the customers.
Whether you are sending a check in or the welcome messages to the customers, you can do all that using the message tab. In the message tab, you can easily edit the campaigns for automation.
With PartnerStack, you can track the specific actions that your customers take and manage your replies using the single message tab. After creating the messages, launch it in minutes.
This is one of the best features that I have seen in any of the affiliate marketplaces. You can have a look at what is bringing the sales and where it is come from.
You can track your partners as well as the customer’s activity in the meantime. You can easily track the links and look up where it is being shared. Easily track your partner’s global reach and reach them with a live map.
You can look up and locate that which links are driving most sales and where.
Do you want to reward your partners for participating in an offline event? You would definitely want to keep good partners stick to you.
You partners can get rewarded about speaking your company using the blog posts or the social media. Track the partner performance using the customer’s dashboard and live track their activities as to where It is being shared. Reward your partners accordingly.
Promotional Offers and Campaigns
Set up the timed campaigns for your partners and promote the product s using the timed campaigns. Track each activity using the dashboard and reward them accordingly.
Design your custom program sign up page and upload your logo, choose your color or even set up your own programs and start inviting your partners.
PartnerStack integrates seamlessly with many platforms such as the payment gateways or the CRM.
- Stripe (payment gateway)
- HubSpot (CRM)
- Salesforce (CRM)
- PayPal (Payment gateway)
It’s possible to scale multiple channels at once.
Whether you’re trying to close more transactions, produce more leads, or drive visitors to your next campaign, PartnerStack is built to handle all types of partnerships at once.
- Tracking your partners’ links, leads, and deals is simple with PartnerStack.
- Your product should incorporate consumer loyalty programs.
- If you use the PartnerStack API, you can sell to distributors straight away.
It is possible to maximize the performance of your partners.
Promoting programs that encourage participation leads to higher profits. To quickly turn new partners into high-performing affiliates, use PartnerStack to develop bespoke experiences for each of your partner channels.
You can develop your own reward schemes and content for your partners to motivate them to participate in your PartnerStack groups. Streamline the onboarding process for new partners by creating bespoke forms and email flows.
Pay your affiliates automatically using software.
Many organizations use PartnerStack because they’re sick of squandering time tracking down and paying their monthly partners. Paying your partners is easy with PartnerStack because it handles everything for you. Payments can be made by credit card, ACH, or PayPal using Stripe or PayPal, and incentives can be withdrawn by the partners. In order to comply with worldwide rules and give financial teams greater transparency, PartnerStack is valuable software.
PartnerStack for Affiliate Marketers
There is a constant need to find high-quality products to sell through affiliate marketing channels by affiliate marketers With B2B software, PartnerStack is an absolute must. It is possible to advertise software goods using a wide range of marketing techniques including sales, marketing, accounting, development, productivity, and social media.
There are a variety of options accessible to you as soon as you log into your PartnerStack affiliate account and create your affiliate account.
There is a $25.00 minimum withdrawal threshold before your earnings may be taken out of the platform.
How to Start with PartneStack?
Start by creating your account with the PartnerStack referral program. You can try a demo or sign up and start your campaign.
- Create your PartneStack Account
- After the account creation, go to the PartnerStack marketplace and look for the products that you want to promote as a partner.
- You will be displayed with a number of brands after logging in. The marketplace has got the number of products to promote. Select the product that you want to promote and join their affiliate program.
- After joining the program, go to the dashboard and on the left-hand side, go the link to access your unique referral links.
- You can also grab marketing material by clicking on the Assets section. The assets section has got the marketing ideas which are not present in other dashboards.
- In the payouts section of the dashboard, you can get your commission payouts by using the PayPal and keep an eye on the status of each payout.
The dashboard is a navigable one and really easy to manage with all the features onboard. The payout is, however, is not automatic and you have to ask for it. The minimum payout is $25.
The PartnerStack “Challenges” function is an excellent way to gamify your prizes. The logical implementation would be setting a goal—sales target, new customer signups etc.—over and beyond the standard programs you’ve established in order for affiliates who complete these tasks to be rewarded when they achieve them! You can also utilize challenges as incentives that motivate partners like bloggers or survey responders to provide feedback about how they improve their partner initiatives on behalf of themselves and their customers alike by using this powerful tool at hand.
PartnerStacks challenges allow you to engage your partners in a way that is both entertaining and educational. The integration with SAP Litmos makes it even easier by allowing them the opportunity of creating their own training courses for those who want more information on what programs are running, how they can best participate or complete tasks assigned from one partner station all while earning points toward prizes!
PartnerStack offers a number of tools that make it easy for affiliates to promote your company. One such tool is the Partner Portal, which allows partners access and control over their own progress as well an opportunity at creating custom links appended by you or even just reassigning clicks from referring URLs like [email protected] referrer URL specified in settings (e.g. : ignup.yourcompany.com/myownpersonallink). Affiliate parameters are automatically baked into these redirected requests so they can be measured against goals set forth during onboarding.
The partner portal also gives them detailed information about how their referrals are doing, what links people are clicking on, and how many conversions they are getting. This way, partners can better understand how they are doing each month and what they need to do to improve. The messaging module is a great way to keep all communication between you and your partners organized in one place, so that important messages don’t get missed.
Any email campaigns you set up for mass mailing to your partners will also show up here. PartnerStack provides all the features you would want from an affiliate marketing platform (plus some extras), and the same is true for its affiliates.
PartneStack Pricing : PartnerStack Review
PartnerStack offers the Free Demo for the affiliate marketers. It doesn’t offer a free trial but you can start by using the Free Demo.
PartnerStack has custom pricing depending on your businesses size and partnership needs, and additional 15% fee on partner payouts
All plans include
Access to B2B-focused partners
Promote your program to over 800,000 affiliate, referral and reseller partners in the PartnerStack Marketplace.
Automated partner payments
Partners get paid every month with automatic billing to your method of choice and self-serve partner withdrawals.
Partner journey automation
Scale your program to an unlimited number of partners, with automated onboarding and content for each.
Track the success of your partners at individual and group levels to optimize your program’s performance.
Pros and Cons of PartnerStack Review
- Out-of-the-box programs: Start your affiliate marketing campaigns with the most amazing referral programs. It gives everything that you need to do create the partnerships.
- Centralized Dashboard: The dashboard is a really intuitive one. It consists of the most centralized features with links, assets, payouts and other features. Support all of your channels: advocates, affiliates, ambassadors, resellers, referral partnerships, and more.
- Integration: PartnerStack integrates seamlessly with the tools that are set up quickly and easily with quick setup.
- Payouts: The payout program is quite reliable. The company gives the PartnerStack for the promotions and PartnerStack pays the partner for the compliance.
- Marketing tools: The reason why I love PartnerStack is that it offers various marketing tools to you. As a partner, you can promote the brands using the sales and marketing tools as well.
- Easy Tracking: Track the sales and drive your customers promoting the brand. The companies can also look up if the partner is driving more sales or using better content.
- They can do a lot better in terms of getting the brands on board.
- A lot of brands become inactive which could be because of the lack of publishers.
PartnerStack Customer Review
“PartnerStack has been essential in building a scalable process for onboarding, engaging and rewarding partners, with a team that’s supported us immensely as we’ve grown partnerships into a major acquisition channel.”
Channel Partnerships Manager, Unbounce
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The Verdict: PartnerStack Review
SaaS-based organizations and marketing agencies can benefit from PartnerStack’s cloud-based Partner Relationship Management (PRM) platform for developing and managing partner programs. PartnerStack provides a single platform for all of your partner marketing, referral/affiliate, and reseller channel needs. In addition to real-time analytics, payout administration, group formation, order fulfillment, license management, event-based emails with auto-triggers, lead forms, affiliate links, and more, PartnerStack provides all of these features and more.
In order to streamline partner management, PartnerStack automates the onboarding, outreach and engagement, compensation and compliance processes. Channel indicators such as the number of partners, clicks, and total income may all be viewed in real time thanks to real-time reporting for all channel programs. For partners, PartnerStack improves the experience by making lead submission, deal registration and closing easier.
PartnerStack has over 30+ third-party integrations, including Salesforce, Stripe, HubSpot, and Zapier. Over half a million collaborations are supported by PartnerStack’s B2B partner network.
It integrates well with various useful platforms such as Stripe, Paypal, Zapier, and Hubspot. You can send the automated email and edit it at once.
If you have used PartnerStack earlier, share your feedback with us in the comments box.
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