In this blog, I am going to share the Pros And Cons Of Blogging.
Blogs were once a teen thing, right? As early as 1994, internet early-adopters who created online forums and personal profile pages created long-form essays, reviews, opinions, and stories, but no one knew how integral weblogging (shortened very quickly to “blogging”) would become.
Newer platforms like WordPress, Tumblr, and Medium soon replaced Blogger and LiveJournal, making it unnecessary to become a web designer in order to start a blog.
The Huffington Post was among the first media operations to morph into a massively complex operation as a result of the ability of news blogs to provide breaking stories more quickly than traditional media outlets.
Despite being bemused at first, many newspapers that originated in print soon developed blogs of their own.
Bloggers no longer belong to a strange subculture. Our world is filled with potential bloggers, and every business is looking to build buzz through blogging. Blogs can be businesses in themselves.
You may wonder, though: does it really make sense to start another blog on the internet so saturated with them?
That’s what today’s topic is all about. This article is for anyone looking to start a blog, whether it be for business or personal use.
Why Even Start a Blog? – Pros And Cons Of Blogging
Let’s take a moment to consider how people are still writing blogs in an age when the world seems to be abounding with content.
- To share things with the public.
- Blogs were born out of this impulse: people wanted to express themselves to others beyond their immediate family and friends. These reasons remain as good today as when they were ten years ago. Facebook posts only reach friends on Facebook, Twitter doesn’t offer nearly enough room on Twitter, and Reddit has haphazard archives that make it difficult to browse. You can still share your thoughts about love, books, or fantasy football disasters via a personal blog.
- To promote something. Businesses are now relying so heavily on blogging that many CRM platforms have built-in blog templates. If regularly posted, product, service, deal, and company philosophy updates can enhance a company’s relatability and interest.
- To help people. The services offered by blogs are highly sought-after, ranging from movie reviews to product watchdog blogs that prevent you from purchasing counterfeits to mental health blogs that get you through a rough time. A blog is a fantastic tool for democratizing information and sharing it with people at the right time.
- To break the news. Bloggers cover a wide range of topics ranging from shallow to in-depth. It’s still up for debate whether online news is a good thing, but we can all agree that keeping up with the news is easier than ever before. If you’re starting a new blog, you might think you have it tough to compete with the likes of Vox, but don’t give up there will always be an angle that nobody has yet covered.
- As the product. A popular blog can also generate profit without being tied to a business, either with sales of merchandise, paid advertisements, or funded through Patreon.
By now you’ve probably already decided which category you’ll belong to if you want to start a blog. Do not forget you can always fall into more than one category!
Should You Start a blog?
Is starting a new blog worth the effort given how many already exist and how much work it takes? Yes, as long as you’re willing to work hard.
Blogs became popular 20 years ago, and have continued to do so since then for a reason: they continue to be one of the most efficient, effective, and fun ways to get the word out about your brand.
Even the most targeted marketing campaign cannot create a dedicated following of loyal readers who incorporate the blog into their daily routines in the same way that a good blog can.
People are drawn to blogs because they add value to their lives for free (unless they count the internet connection), and if your blog does that well, people will follow you further and become customers.
Choosing your subject before deciding how much design control you want is important.
Create a regular posting schedule and interact with other blogs to build a following based on the platform you choose. Make a plan to evolve towards monetization if that is your goal. Do not start out with a focus on monetization.