SageMailer Review 2023: Is This Amazon Feedback Software Worth It?

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Increase in ROI
Alerts & Reporting


  • No need to share Seller Central access information
  • 100% Amazon-approved messages
  • Amazon translates requests to the buyer's language
  • Exclude specific ASINs
  • Free 1-Month Trial
  • Real-Time Alerts
  • Unlimited ASINs
  • Professional & Experienced Customer Support
  • Live Chat Support
  • Don't need credit cards for free version


  • Not appealing e-mail templates

SageMailer is a feedback management software that helps Amazon sellers automate getting product reviews and feedback from customers. It provides a lot of options and customization. You must Try SageMailer for your Amazon business.

Price:$ 10

In this post, we have shared the SageMailer Review with features, pricing, pros and cons along with its benefits.

To be successful on Amazon (as in any other business), you need to make sure your customers are satisfied. Not only success depends on this, but also on your presence in the marketplace.

Amazon cares about the online reputation of their 3rd-party sellers and makes sure that their accounts are healthy and all metrics are within the platform’s requirements.

SageMailer is a feedback management software that helps Amazon sellers automate getting product reviews and feedback from customers.

The main task of the service is to help manage the seller’s rating and instantly receive information on how to improve the products or seller’s services.

Moreover, sellers can integrate the tool into their marketing strategies and significantly reduce negative feedback by sending buyers an appropriate message on time.

Amazon sellers can request reviews, feedback, or send customer service messages and track new reviews using SageMailer.

What Can SageMailer Do For You?

Sagemailer Overview- SageMailer review

SageMailer offers a complete solution for managing Amazon reviews and feedback. The main focus is on the following aspects:

– Immediately informs you about negative reviews

– Protects your online reputation and seller rating

– Provides the ability to reply to all buyer messages on a single screen

– Allows you to analyze the effectiveness of your messages and make changes to the strategy

– Provides pre-made email templates and the ability to create custom templates

– Allows you to manage the list of buyers and orders

The service has an efficient and well-thought interface, thanks to which you can understand the system in just a few minutes without studying tons of manuals.

SageMailer Features:

Let’s take a look at the main features of SageMailer, what they do and how to set them up.

Email Campaigns

Email campaigns are the backbone of almost any feedback management software. Campaigns allow you to conveniently group emails depending on different parameters, for example, marketplaces, products, sending time, etc.

Email Campaigns- SageMailer review

As you can see from the screenshot, the UI is easy to understand. You can create a new campaign in just a few clicks, and the system will guide you through the entire process.

You need to click on the “New Campaign” button, select a marketplace and add appropriate letter templates.

If necessary, in a created campaign, you can specify the list of ASINs for which the campaign should be triggered or exclude specific products. For a large number of ASINs, you can use the regex function.

Sagemailer email Campaigns

You can add any number of letters to the campaign by clicking the “New Letter” button, but we do not recommend sending more than 1-2 letters per order. If we are talking about review requests, according to Amazon rules, you cannot send more than one request per order.

Setting Up Delivery Settings and Letter Templates

When adding a new letter to a campaign, SageMailer allows you to choose from a list of pre-made templates, or you can create a completely custom letter. Using the built-in editor, you can add HTML, insert images, call-to-action-buttons, and styles.

Setting up delivery settings- sagemailer

Thanks to flexible timing rules, you can adjust the exact time when your customers will receive emails, which can seriously improve conversion.

Customize the mailing times, days of the week to send, or different order statuses so that customers receive emails when they are most likely to open them.

For quick results, use the “Include Past Orders” function. This way, the system will send letters to your old orders placed in the previous 30 days.

If you need even deeper settings, then on the letter’s edit page, you can select an order channel (FBA or MFN), the percentage of the product’s discount, or is the buyer a repeated or new one. You can also send different letters depending on the set of ASINs in the buyer’s order.

Professionally Translated Templates

Amazon is constantly expanding and opening its marketplaces in new countries. For sellers, this is an excellent opportunity to get more sales on a marketplace with low competition. But it can be tricky at times, especially if you don’t speak the local language.

Proffesionally translated templated- sagemailer

SageMailer will help you with this. You get access to multilingual templates for the following countries:

– France

– Germany

– Spain

– Italy

– Netherlands

– Sweden

– Turkey

– India

– Saudi Arabia and the UAE

– Brazil

You can scale your mailing strategy to new countries in just a few minutes. SageMailer quickly adds templates for new Amazon marketplaces to improve communication with your customers wherever they are.

Amazon’s “Request a Review” Button Automation

In addition to Buyer-Seller Messaging, Amazon has added another way to request feedback through its platform. It’s a “Request a Review” button found on the order’s page in Seller Central.

This request shows a very high conversion rate (up to 30% for some products). SageMailer allows sellers to automate sending requests through a button using the corresponding letter template. You will also be able to adjust the exact timing of requests for better results.

Other benefits of this type of feedback requests:

– No need to share Seller Central access information (unlike similar browser extensions)

– Messages are 100% Amazon-compliant

– Amazon automatically translates requests to the buyer’s native language

– Amazon excludes refunded orders, buyers who left feedback or review, etc.

– Automatically detects when order is physically delivered

Review Monitoring & Seller Feedback Notifications

Review Monitoring

Perhaps it’s the most important part of the software as it allows you to track your customers’ satisfaction. SageMailer monitors seller feedback and product reviews for an unlimited number of your ASINs and sends an immediate notification every time a customer leaves feedback.

You can set up sending notifications only for negative reviews or notify you about everything. But we recommend setting up alerts only for negative reviews.

These are the only reviews that require an immediate response. If your team has a dedicated person responsible for the review profile, you can send notifications to their email or add several employees’ emails.

To quickly assess the situation, you can filter reviews by marketplaces, ASINs, and ratings. On the product page, you can see the dynamics of the review growth on the chart.

Growth on chart- SageMailer review

On the Feedback page, sellers can send automated feedback removal requests. Amazon may remove feedback if it contains profanity, is about shipping issues, or is a product review.

Inbox Messages

This is one of the features that set SageMailer apart from the competition. The service is trying to develop towards a full-fledged helpdesk, where sellers can manage all communication with customers.

Inbox messages- SageMailer review

Sellers can now collect customer messages from all Amazon marketplaces on one page. You can then speed up responses using typical message templates and track communication history with each client to understand their concerns better.

Also, using this function, you can send letters to specific customers manually. This works great if you need to contact a particular customer to provide information on ordering, replacement, help with questions, etc.

Data Analytics & A/B Testing

Starting with the FREE plan, SageMailer users can track imported order information and manage a buyers list. You can track message history, blacklist specific users, or manually trigger the sending of scheduled messages.

Also, from the very initial plan, you can see:

– Total emails sent

– Total unique email opens

– Open rates (percentage of recipients who have opened emails)

Starting with the PRO plan, users can download detailed reports of emails sent and reviews received. In the email report, you can see the time of sending a specific letter and whether it was opened.

This is extremely useful for segmenting users and improving your mailing strategy.

Data analytics- SageMailer review

Another way to significantly improve the open rate of emails is A/B testing of email subject lines and sending time. You can add several alternative subjects for your letter in a few clicks and specify different delivery options.

Further, the system will evenly distribute letters among several options and calculate open rates for each. This way, you can continually improve your campaigns without spending any effort.

VAT Invoicing

If you are selling on the European Amazon, you have probably faced the situation when customers ask to send them a VAT invoice. You can of course issue invoices manually, but this is a time-consuming process and can become unbearable as sales grow.

SageMailer can automatically generate and attach VAT invoices to your orders in Europe. You only need to enter information about your company and VAT number.

The system automatically calculates each country’s VAT rate and takes this into account when generating an invoice. If necessary, you can download an invoice for a specific order in the buyer’s profile.

Pricing & Plans

SageMailer offers simple and straightforward pricing plans. There are five standard plans – FREE, BASIC, PRO, PREMIUM, and ULTRA. The main difference between the plans:

– Number of requests

– Number of marketplaces

– Availability of some functions

Moreover, there is no additional fee in the system for each connected marketplace, the number of email campaigns, or the number of ASINs for tracking reviews.


Starting with a FREE plan, you can create an infinite number of campaigns. In the BASIC plan, you can monitor reviews for an unlimited number of ASINs. With PRO and higher, you can connect all Amazon marketplaces and use all the functions.

If for any reason, any standard plan is not suitable for you, the support team can always offer you a customized plan based on your needs. Just write them on email or live chat.

SageMailer also offers special conditions and discounts if you manage multiple accounts. For convenience, you can have a shared email limit for several accounts and distribute it evenly.


  • 1 store
  • Unlimited campaigns
  • 200 emails per month
  • “Request a Review” button automation

BASIC – $10 per month 

  • 1 store
  • Unlimited ASINs to track
  • Unlimited campaigns
  • 500 emails per month

PRO – $25 per month

  • All stores
  • Unlimited ASINs to track
  • Unlimited campaigns
  • 2000 emails per month
  • A/B Testing
  • Inbox Messages

PREMIUM – $50 per month

  • All stores
  • Unlimited ASINs to track
  • Unlimited campaigns
  • 7000 emails per month
  • A/B Testing
  • Inbox Messages

ULTRA – $100 per month

  • All stores
  • Unlimited ASINs to track
  • Unlimited campaigns
  • 25000 emails per month
  • A/B Testing
  • Inbox Messages

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SageMailer Review Verdict: Is It Worth The Hype?

As mentioned above, each company uses a different approach and has different needs. Therefore, a tool is needed that can be adapted to the industry in which it is located. Therefore, it is not possible for a platform to provide an ideal, ready-to-use tool.

SageMailer is an excellent tool for Amazon resellers because it helps them to manage opinions and feedback from customers. This can help you to automate the application process. It’s a tool for anyone looking to launch complete email campaigns and earn profits.

Andy Thompson

Andy Thompson has been a freelance writer for a long while. She is a senior SEO and content marketing analyst at Digiexe, a digital marketing agency specializing in content and data-driven SEO. She has more than seven years of experience in digital marketing & affiliate marketing too. She likes sharing her knowledge in a wide range of domains ranging from ecommerce, startups, social media marketing, making money online, affiliate marketing to human capital management, and much more. She has been writing for several authoritative SEO, Make Money Online & digital marketing blogs like: ImageStation, & Newsmartwave

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