Social Media Shaping Trends 2014 Infographic

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Social media is catching up fast among companies worldwide, with many planning to hike up their marketing budget to connect with their customers on these platforms. Companies are spending more time and money for increasing their brand value by using social media platforms to make a bigger impact on their customers.

Every year there are new trends that come in the market, which give way to companies to increase their brand value using social media tools. And this year is no exception. There are various trends that marketers are increasingly adopting this year to connect more with their customers.

Last year 22% marketers were using social listening strategies. This number has jumped this year, with 24% of the marketers planning to use social listening strategies to enhance their customer interaction.

The impact of the trend of social media listening is considered a leap for companies who are looking to connect, understand and respond quickly and strategically to consumer’s queries and thoughts. Around 31% of the marketers believe that their social listening is fully effective in increasing their brand awareness among their target audience.

This infographic aims at helping companies understand the various trends that are shaping up this year and how they can benefit from them to increase their customer connection with these latest social media tools.


Infographic Source:

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Jitendra Vaswani

Jitendra Vaswani is a Digital Marketing Practitioner and renowned international keynote speaker who has embraced the digital nomad lifestyle as he travels around the world. He founded two successful websites, & Digital Marketing Agency DigiExe of which his success stories have expanded to authoring "Inside A Hustler's Brain : In Pursuit of Financial Freedom” (20,000 copies sold worldwide) and contributing to “International Best Selling Author of Growth Hacking Book 2". Jitendra designed workshops for over 10000+ professionals in Digital marketing across continents; with intentions ultimately anchored towards creating an impactable difference by helping people build their dream business online. Jitendra Vaswani is a high-powered investor with an impressive portfolio that includes Imagestation. To learn more about his investments, Find him on Linkedin, Twitter, & Facebook.

2 thoughts on “Social Media Shaping Trends 2014 Infographic”

  1. Awesome infographic Jitendra bro, I am also collecting new data these days for making a new infographic of mine!
    Let’s see how it goes! 😀

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