The Sender Review 2023: Flexible Web-Push Service for Webmasters (Pros & Cons)

The Sender Review

Overall Verdict

The Sender is RollerAds’ push notification service. RollerAds is an advertising network with top-performing ad types that offers advertisers the most effective affiliate marketing solutions and direct publishers with a substantial amount of website income.

Out of 10


  • Planning and automation
  • Extensive statistics
  • Free plans are offered to owe to the server capacity.
  • Detailed targeting for improved deliverability


  • Brand is new in the market so there is no cons as of now


Price: $

Are you looking for The Sender Review 2023, This article is for you

You’ve probably heard about web push notifications, but you’re not sure if they’re worth the investment.

Web-push notifications are a great way to re-engage your website visitors and increase your conversion rates, but only if you use them correctly.

The Sender web-push notification service is the perfect tool for sending push notifications to your website visitors. With The Sender, you can create custom messages that will be delivered directly to your website visitors’ browsers. Plus, their service is easy to use and affordable.

What Is The Sender?

The Sender is RollerAds’ push notification service. RollerAds is an advertising network with top-performing ad types that offers advertisers the most effective affiliate marketing solutions and direct publishers with a substantial amount of website income.

The Sender Review

Several services on the market enable the sending of push alerts to consumers. Each has its advantages and disadvantages. And they decided to create their push notification service.

Today, push notifications are a standard method of audience engagement. They are brief messages sent to visitors when entering a website. The browser often shows this addressing.

The Sender is a push notification service that enables you to display pop-up notifications in your browser. It is a fantastic way for publishers, affiliates, and agencies to increase user retention and traffic quality overall.

What Are Web Push Notifications?

Web push notifications are messages that are sent to users even after they have left a website. Web push notification enables the sending of notifications to the home screen of a computer or mobile device user. In other words, it seems to be an SMS sent from a website.

Typical components of Web push notifications include a title, body text, notification URL, banner image, browser icon, web domain, and action buttons.

Web Push Notifications

These notifications look vary between browsers and OS systems. Although these alerts are tiny in size and content, marketers carefully consider their notification strategies to transmit the appropriate message, images, and calls-to-action (CTAs) at the proper time.

Before websites deliver web push, users must opt-in to receive communications via this channel. Permission acquisition is a delicate art.

Some organizations default to employing the browser’s built-in permission prompt, which displays as soon as a site visitor arrives.

Others modify the language of the prompt and postpone the permission request to provide users with additional information and site experience, hence increasing the probability that they will opt-in.

Why I Am a Big Fan of Web Push Notifications?

Any organization with a website may get several advantages from web push. Compared to traditional methods of advertisements, I believe web push provides six key benefits –

1. Low Opt-Out Rate: Not only are web push alerts set up, but they also have low opt-out rates. Less than 10 percent of consumers who opt into web push will opt out within a year, according to studies. This indicates that web push notifications provide a unique chance to build long-lasting connections with subscribers and increase user retention rates.

2. Unique Audience: Web push is often used in conjunction with other communication channels like email since it enables marketers to target a specific audience group. Due to the browser-based nature of web push notifications, those who spend more time online tend to be more responsive to and engaged with your web push messaging.

3. Real-time Communication: Web push alerts will appear anytime a visitor’s browser is open, which is robust given the typical internet user spends over seven hours every day online. This indicates that online push notifications might potentially reach users throughout the day.

4. Versatility: Web push notifications may be used to convey level-up challenges to online games, trigger abandoned cart sequences for online shopping, disseminate breaking news alerts, and promote limited-time specials, among other applications. This channel’s adaptability makes it ideal for a variety of sectors seeking to provide site visitors with a more seamless digital experience.

5. High Opt-in Rate: The web does not need user-identifiable data such as a visitor’s personal contact information, unlike channels such as email. This reduces the barrier to opting in since visitors are not required to disclose personal information to enroll. These alerts have opt-in rates five times greater than channels such as email, which have an average opt-in rate of 2 %.

6. High Visibility: In a sea of other stimuli, Web push notifications attract the user’s attention. These branded banners attract the attention of visitors even while they are engaged in another activity. A web push displays on a user’s desktop immediately, even if they are not actively on your website.

Why Do I Recommend The Sender?

  • Your base will always be with you: If you already have a database of subscribers, you will not need to gather it again, thanks to their subscriber migration method. They will be able to transfer it to their instrument, and you will be able to keep your extensive labor.
  • Quick installation: To begin utilizing alerts, you must install just two files in your account, following the instructions.
  • Detailed statistics: To determine which initiatives are beneficial and which should be modified or eliminated, it is necessary to collect precise data. Their data will enable you to tune your campaign based on more than twelve criteria.
  • Detailed targeting: They are well aware that for campaigns to be as successful as possible, the target audience must be selected with as much specificity as feasible. They provide you with a goal by time, subscription age, location, browser, operating system, and platform to do this.
  • Rich and flexible monetization: Your database may generate extra revenue through a partnership with the world’s leading marketers. In addition, in this situation, your usage of the remainder of the service will be free, regardless of the number of subscribers. You will obtain a communication tool with your users that will generate more revenue rather than expenses.
  • All functionality at once: Most services provide either a free version of their product with limited functionality or a small number of members to test their platform. They simultaneously provide every capability to the most significant number of free users.
  • Extensive database of servers: The servers can efficiently handle any number of subscribers from any region. This provides you with affordable costs and rapid push notification delivery to your subscribers.

Who Is The Sender For?

1. Media:

The primary aspect of the success of news resources is their timely delivery of trending topics and messages from all over the globe. Consequently, several contemporary media aggressively use push alerts to transmit lightning.

There are several large-scale resources, such as the New York Times and CNN. Since this feature has been used in Chrome just since 2015, the majority of them are shown in Safari.

2. Statistical data:

The current currency quotations, the value of stock shares, and other similar information are essential to the job or business of a significant number of people. This information must be submitted without delay.

A resource that reports all pertinent data on time will obtain positive behavioral factors from such individuals. Interestingly, the Push Notification technology was used for the first time by the PointCast network, whose primary focus was dealing with financial markets.

The Sender Review: Who Is The Sender For

3. Notifications about the application and social network activity:

The norm for the majority of contemporary topic materials. Who among us is unfamiliar with the “clopping hoof” sound on Vkontakte or the “energy recovery” notice in a mobile game? These particular messages pertain to push tools. With their assistance, the audience’s activity rises, which positively influences the intended actions.

4. Purchase stages:

Allows for speedier order processing in online retailers. The consumer is immediately notified of the order’s progress, while the retailer may save money on notifications.

Ideally, employ many ways simultaneously, including push, SMS, and email messages, and provide a limited amount of time to view the initial ones.

5. Streaming media and webinars:

On-screen push alerts display to inform the audience that the program has begun. Through email and SMS, however, only advance notice is available.

6. Publishers and webmasters:

A vital aspect of content engagement. You want the user to spend as much time as possible on your site and to return often. Notifications of new material and other related items are an efficient approach to enhancing the user experience.

Frequently, the consumer is not alerted to the most recent material but rather an upgraded version of the service (applications, etc.).

7. Advertising:

Typically, such messages are used for advertising objectives. After creating a user base, they provide them information about their goods and services and request action.

In this instance, the benefit of push notifications is that the client does not need to take any intermediary steps. By clicking on the entry, he will be sent directly to the page for the order.

The Sender: Ease of Use

The Sender Web Push Service is one of the fastest and easiest ways to send push notifications to your website visitors.

You can use it to send messages to any number of devices, including smartphones, tablets, laptops, and desktop computers. The service is also straightforward; you can get started in just a few minutes.

  • Instant Analysis: You get quick access to statistics as well as analytical tools.
  • All messages in one place: Once established, it is simple to see and manage all messages on the mailing list.
  • Smart Targeting: With a few clicks, you can tailor targeting based on device, geographical information, operating system, browser, and many other variables.
  • Intuitive Interface: You compose a message, and it’s ready to send – no more complex than your preferred messaging app.

The Sender Pricing Plans:

As you can see in the pricing plans, The Sender is entirely free for up to 25,000 subscribers. It is a vast number. That is why I love The Sender so much.

If you want to evaluate web-pushes and The Sender, the “Free” plan will provide you with the essential features.

The Sender Pricing


If you currently have a subscriber base, explore further into “Enterprise” (if you do not want to monetize your subscriber base) or “Monetize” (if you’re going to get additional profit).

If you anticipate having more than 500,000 members, please contact us at [email protected] so they can explore your options.

If you are using a free plan and have more than 25,000 subscribers, you can no longer send messages to your base. But don’t worry! You may still build your audience, examine the data, or alter your “monetization” strategy.

Pros & Cons Of The Sender 

The Sender Pros

  • 100 percent safe. Does not influence the site’s rating.
  • Improved traffic quality by an average of 37 percent Change 37% to 27% and to traffic quality add “(page views + time on site)”.
  • Planning and automation
  • Flexible monetization – generate revenue rather than expenses.
  • Extensive statistics
  • Detailed targeting for improved deliverability
  • Simple installation and rapid configuration
  • Free plans are offered to owe to the server capacity.

The Sender Cons

  • None

FAQs On The Sender Review

What is The Sender?

The Sender provides publishers with a web-push solution. In addition to sending and managing push notifications, you may monetize your user base.

Who created The Sender?

The business RollerAds. Numerous people requested that they provide a web-push solution for publishers and webmasters.

Will my subscribers receive third-party messages from The Sender?

No, your communications only. And if you activate the monetization option, your followers will get advertisements.

How much can I earn with The Sender?

Depending on the quantity and quality of your visitors. First, you should consolidate your foundation.

How to start work with The Sender?

Sign up for, add your website, add a tag and service worker, and send your first message. That is all!

How The Sender helps me to get more traffic?

It operates straightforwardly: when the user visits the site, a small browser window appears at the top left of the page requesting permission to display alerts. Between 2 and 15 percent of the site users connect every day. Then you may send them an email informing them of the most recent news. It will appear even if the user is not currently using your resource. Therefore, if you have a base of 150,000 subscribers, you send them the message, and 15 % of people act on it, your site will get 25,000 members on that day. And the database will be continuously updated.

Why I need The Sender?

You need it to connect with your audience! Send them updates about anything you want, including news, articles, and deals. In addition, it improves website traffic by an average of 27 percent.

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Conclusion: The Sender Review 2023

Overall, the Sender Web Push Service is a powerful and easy-to-use tool that can help you increase your website’s conversion rate. It was simple to set up and start using, and I saw an immediate improvement in my clickthrough rates.

The reporting tools are also top-notch, allowing you to track your progress and see how well your web push notifications are performing.

If you’re looking for an easy way to improve your website’s performance, I highly recommend giving the Sender Web Push Service a try.

Andy Thompson
This author is verified on

Andy Thompson has been a freelance writer for a long while. She is a senior SEO and content marketing analyst at Digiexe, a digital marketing agency specializing in content and data-driven SEO. She has more than seven years of experience in digital marketing & affiliate marketing too. She likes sharing her knowledge in a wide range of domains ranging from e-commerce, startups, social media marketing, making money online, affiliate marketing to human capital management, and much more. She has been writing for several authoritative SEO, Make Money Online & digital marketing blogs like ImageStation.

Affiliate disclosure: In full transparency – some of the links on our website are affiliate links, if you use them to make a purchase we will earn a commission at no additional cost for you (none whatsoever!).

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