Ubersuggest vs Semrush 2023: 🦾 Who Wins the SEO Battle?


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Ubersuggest

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SEMrush

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$ Pricing
$29/month $99/mo
Best for

One of the biggest traffic drivers right now is Ubersuggest. Ubersuggest was first made to get phrases from Google Suggest. Neil Patel, an entreprene

SEMrush is one of the most widely used SEO tools. It was started in 2008, and its all-in-one feature makes it the best SEO tool out there. SEMRush is

Features
  • Keyword Research
  • ​Backlink Analysis
  • Competitive Analysis
  • Link Building
  • On Page SEO
  • Content Marketing Analytics
Pros
  • The price is much lower than those of its competitors.
  • Easy-to-use interface.
  • In-depth tools are available for most tools
  • The interface that is clean.
Cons
  • Data provided by some tools is not accurate or in-depth.
  • Hard to use it on a mobile device
Ease of Use

Easy-to-use interface.

The tools of Semrush is really easy to use and the response time is very less.

Value For Money

The price is much lower than those of its competitors.

Semrush is expensive but the features of this platform makes it worth spending that much money.

Customer Support

Customer Support 24*7

Customer Support 24*7

As a digital marketer, I understand the significance of effective SEO (search engine optimization) in driving web traffic and enhancing website visibility.

To ensure optimal results from your SEO endeavors, it’s crucial to select the right tools that can assist in optimizing your strategy.

In this blog post, I will delve into a comparison between two highly popular keyword research tools in the market: Ubersuggest and Semrush.

We will explore their features, pricing structures, key advantages, and more. By the end of this post, you’ll have the insights needed to determine which tool best aligns with your requirements as you embark on your SEO journey.

Let’s dive right in!

Ubersuggest vs Semrush

🤯 Bottom Line Upfront: “Why SEMrush is my go to option?

SEMrush is my go-to option due to its comprehensive features and advanced analysis capabilities. As a professional marketer, I rely on SEMrush to provide in-depth insights and competitor research, allowing me to make informed decisions and develop effective SEO strategies. While Ubersuggest is a great choice for beginners or those with a limited budget, SEMrush’s extensive functionalities and integration with essential tools make it indispensable for optimizing SEO efforts and achieving long-term success.

I have some helpful information to share with you:

  • Neil Patel, a big name in SEO, bought Ubersuggest and gave it a new look and new features.
  • SEMrush is an all-in-one marketing tool with more than just SEO features.
  • Both platform don’t have all the SEO solutions. For example, neither of them can fix bugs on your website that could hurt your SEO.
  • There are more SEO tools out there than just these two. Ahrefs, Moz, and HubSpot are also well-known choices.

What Is Ubersuggest? 😁

Ubersuggest Dashboard: Ubersuggest vs Semrush

One of the biggest traffic drivers right now is Ubersuggest. Ubersuggest was first made to get phrases from Google Suggest.

Neil Patel, an entrepreneur, just bought it and made it better.

Now, Ubersuggest focuses on making suggestions for new keywords. A good keyword database, it helps improve the market strategy.

Ubersuggest helps people do basic SEO analysis by giving them a wide range of free SEO tools.

What Is SEMrush? 😄

SEMrush Review: Ubersuggest vs Semrush

SEMrush is one of the most widely used SEO tools. It was started in 2008, and its all-in-one feature makes it the best SEO tool out there.

SEMRush is a suite of tools that can help you make your marketing process more efficient.

There is coverage for SEO, advertising, social media, content, competitive analysis, and reporting.

The best SEO suite, according to the 2019 US Search Awards, 2019 MENA Search Awards, and 2019 SEMY Awards, is SEMrush.

It is also the best digital tool, according to the 2019 Interactive Marketing Awards.

Check out our detailed SEMrush Review: Why Semrush Is The Best?

Comparison Of Different Features Of Ubersuggest And Semrush 👈

Key Features Semrush Ubersuggest
Rank Tracking ✓  X
Organic Keyword Changes ✓  X
Backlink Audit Tool ✓  X
Keyword Difficulty ✓  ✓ 
Keyword Suggestions X ✓ 

Pricing: Ubersuggest vs Semrush 👌

One of the most powerful and affordable SEO tools is Ubersuggest. Three plans are available through Ubersuggest:

  • Individual: $29/month
  • Business: $49/month
  • Enterprise: $99/month

A lifetime plan is also available for purchase. All of the new features are available to you without paying a monthly fee.

Here are the lifetime prices:

  • Individual: $290
  • Business: $490
  • Enterprise: $990

Which plan fits you best? The individual plan is best for people who are in charge of one to three websites. It’s a great solution for small businesses, freelancers, and people who work on their own.

The Business plan is perfect for small and medium-sized companies that run between 4 and 7 websites. The Enterprise plan is perfect for large businesses and agencies that manage more than eight websites.

For your hobby, do you only have a small website? You can also use Ubersuggest for free, and many of its powerful features are available to you. During my research, I chose this option.

Why is SEMrush different from other SEO tools? There’s no such thing as a plan for life with SEMrush (although they do offer annual billing, which saves you money).

What’s Semrush’s Pricing

Their plans and prices are:

  • Pro: $99.95 per month ($83.28 per month for annual billing)
  • Guru: $199.95/month ($166.62/month if billed annually)
  • Business: $399.98 per month ($333.28 per month for annual billing)

The Pro plan is great for freelancers, new businesses, small marketing firms, and marketers who work in-house. The Guru plan is perfect for small businesses and marketing agencies that are expanding.

Large marketing agencies, e-commerce businesses, and businesses that need a lot of marketing skills should use the Business plan.

SEMrush also has a plan for businesses. For a quote, businesses will have to get in touch with SEMrush. Both SEMrush and Ubersuggest have free trials that last for seven days.

Ubersuggest Pricing

Ubersuggest wins this round as a whole. Ubersuggest is a powerful and affordable tool for freelancers and small businesses that only need to manage a few websites.

Ubersuggest has all the core features that can work with any budget for businesses that do their own SEO.

SEMrush is powerful, but its tools might be too technical for the average business. Some tools may only be understood and used by people who are trained in marketing.

Because of this, only large marketing firms can use SEMrush to its fullest and get their money’s worth.

Cost Comparison Per Month Semrush Ubersuggest
Pro/Individual $119 $12
Guru/Business $229 $20
Business/Enterprise $449 $40

What Is The Least Expensive SEO Tool?

The price of Ubersuggest is less than that of Semrush. Semrush is pretty pricey because it offers so many SEO services, such as Rank Tracking, keyword tools,  Backlink Audit Tool & organic keyword changes & Keyword Tools.

But if all you need are Keyword Suggestions, Ubersuggest is the best choice at a price that won’t break the bank.

Detailed Comparison Of Features 🤩

The following are some of the common features of both SEO toolkits:

1. Keyword Research

​Keyword research is an SEO tool that finds out what people are looking for and how often a certain topic or keyword is looked up.

Both SEMrush and Ubersuggest have a lot of tools for researching keywords.

The keyword research tools on SEMrush are very well known. It has the most accurate information. When you search for a keyword, you will get all the metrics for that word.

For this purpose, SEMrush offers two tools:

  1. Topic Research-​This tool helps you find popular topics or subtopics that are related to the one you’ve already chosen.
  2. Keyword Magic Tool-This tool is very helpful for finding the right words for your headings,  articles, and tags. SEMrush has 42 databases with a total of more than 20 billion keywords.

Ubersuggest has its own unique tool to find keywords. It is easy to use, and you don’t need much or any experience to do so.

It makes thousands of keywords for your main topic, subtopics, headings, and tags. SEMrush gives its users access to a huge list of keywords, while Ubersuggest is simple and easy to use.

SEMrush is a good choice for a developer who wants more keywords and more accurate data.

But Ubersuggest is a better choice for someone who is new to the business and just wants to find keywords on the surface and use a tool that is easy to use.

Both sets of tools have good tools for researching keywords. You can choose which one you want based on your needs and how much you know.

2. ​Backlink Analysis

SEMrush has a simple way to look at backlinks. It can tell you how your websites and your competitors’ websites get links to them.

To look at backlinks, all you have to do is enter your domain name or the domain name of a website you want to look at and choose backlink analysis.

You will get a bunch of data about your backlinks that will tell you everything you need to know. It will also look at which backlinks are weak and which are strong.

Ubersuggest has a tool to look at backlinks in detail. It looks for the source page, page score,  domain score, link type, anchor text, and the first and last time the link was seen.

This will give you all of the information you need to check a website’s backlinks.

If you want to choose a backlink tool from one of the two mentioned toolkits and you want an easy-to-use tool that doesn’t do a very in-depth analysis, SEMrush is the better choice.

But if you want detailed and accurate information, you should use Ubersuggest.

Ubersuggest probably has the best backlink analysis tool because it is easy to use and gives a lot of information.

The toolkit from SEMrush is simple and only looks at the backlink data on the surface. Overall, if you are looking for a tool to analyze backlinks, we would recommend Ubersuggest.

3. Competitive Analysis

SEMrush uses a tool called “keyword gap analysis” to look for the keywords used by your competitors. It is easy to understand and use, and it works well.

It will find the keywords that are popular and compare them to those of your competitors. It will then give you solutions that make sense.

Ubersuggest has a more in-depth tool for comparing itself to its competitors. It is easy and works very well.

It compares your organic keywords, domain scores, monthly traffic and backlinks with your competitors’ data to come up with plausible and manageable ways to rank higher.

Ubersuggest’s competitive analysis tool is better and more accurate. It gives you a lot of information about your competitor.

SEMrush also has a good tool for analysing competitors, but it has less data to work with.

If all you want to do is compare keywords, SEMrush can help you with that. But Ubersuggest is the right toolkit to choose if you want a complete competitive analysis tool.

4. Site Audit

Both platforms have a powerful site audit tool that crawls your website to find good and bad technical factors that affect your search engine ranking.

Your site audit gets a score from Ubersuggest. There are different kinds of scores, like your website’s health check, its on-page SEO score, and so on. Also, they will point out any mistakes, warnings, and suggestions.

Just type in your website’s URL, and the tool will crawl it. It’s very easy to understand, and the interface is clear.

SEMrush has similar results, but its chart is more in-depth. The chart has the following information:

  • Crawlability
  • Meta tags
  • Loading speed
  • Internal linking
  • Content issues
  • AMP implementation
  • HTTPS security
  • JS and CSS errors

You can also use SEMrush to set up automated reports. You can use more than one site audit widget and plan your audits ahead of time. Your report will be sent to you by email from SEMrush.

SEMrush, like Ubersuggest, shows the most important things that need to be fixed. If there are errors on specific pages of your website, you can connect your Google Analytics account to give high-traffic pages the most attention.

SEMrush can crawl just about any website, even ones that are password-protected or have a robots.txt file.

5. SEO Writing Assistant

I already knew about this SEMrush tool before I tried their free trial. Since Ubersuggest doesn’t have a tool similar to SEMrush, I’ll discuss it here. This article was copied and pasted into the Writing Assistant.

Once you’ve put in your keyword and title, click “Get suggestions” to the right. I got a lot of tips on how to improve my content, as well as suggestions for more keywords.

This will help me write content for a web audience that is also good for SEO.

Who Wins Features Battle Between the Two?- In my opinion, SEMrush is the clear winner for me in terms of features. Its extensive capabilities for competitor research, keyword analysis, rank tracking, and backlink analysis provide invaluable insights for optimizing SEO strategies. With SEMrush, I have all the tools I need to stay ahead in the digital marketing game.

Pros & Cons Of Ubersuggest vs Semrush 🥳

Pros and Cons of Semrush

Pros Cons
In-depth tools are available for most tools It is more expensive than Ubersuggest.
The interface that is clean. There are some tools that are difficult to use.
Assistant for SEO writing

Pros and Cons of Ubersuggest

Pros Cons
The price is much lower than those of its competitors. Data provided by some tools are not accurate or in-depth.
Easy-to-use interface.

FAQ On Ubersuggest vs Semrush

😐 What Is The Difference Between SEMrush And Ubersuggest?

Ubersuggest and SEMrush are both SEO toolkits. In most cases, SEMrush provides accurate data and is expensive. It has a more user-friendly interface and is much cheaper than Ubersuggest

😬 Is It Necessary To Choose Only One SEO Toolkit?

For one particular task, you can use different SEO software suites, but that would be extremely expensive. Several SEO toolkits are used by large organizations to enhance their website's performance.

🙄 Are both platforms accurate?

Ubersuggest works very well. Google's algorithms are used for searches. SEMrush has caused a lot of trouble because it doesn't use Google's machine learning algorithms but instead uses its own. It's not easy to tell how true something is. Keep in mind that each SEO tool has its own algorithm. SEO is always changing, so you'll need to search for certain keyword phrases and do site audits often to make sure you're still ranking.

Final Verdict: Ubersuggest vs Semrush 2023 👻

If a website developer wants their site to be at the top of the search engines, they need to choose a good SEO software suite.

SEMrush and Ubersuggest are two of the most competitive tools in the industry.

Even though SEMrush is better than Ubersuggest in some ways, Ubersuggest is better written, easier to use, and costs much less than SEMrush.

Ubersuggest is easier to use than many of SEMrush’s tools because it has a more user-friendly interface and tools that are much easier to use.

Andy Thompson
This author is verified on BloggersIdeas.com

Andy Thompson has been a freelance writer for a long while. She is a senior SEO and content marketing analyst at Digiexe, a digital marketing agency specializing in content and data-driven SEO. She has more than seven years of experience in digital marketing & affiliate marketing too. She likes sharing her knowledge in a wide range of domains ranging from e-commerce, startups, social media marketing, making money online, affiliate marketing to human capital management, and much more. She has been writing for several authoritative SEO, Make Money Online & digital marketing blogs like ImageStation.

Affiliate disclosure: In full transparency – some of the links on our website are affiliate links, if you use them to make a purchase we will earn a commission at no additional cost for you (none whatsoever!).

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