So today I am going to interview one of my friend whom I had been talking for long through emails and phone, Yogesh Chabria vibrant speaker & entrepreneur who is constantly helping me in my training business. I had a long talk with Yogesh about my vision in 2017 and how I want to achieve my goals. Yogesh has been giving me excellent tips from time to time which is helping me lot in my own business.
Yogesh Chabria has a powerful message of success filled with happiness for your audience in his trademark fun, entertaining and interactive style that will make your entire organization move in the fast lane personally, professionally and financially! As an investor and entrepreneur himself, he realizes the importance of giving maximum value and maximum return on investment for long term growth and success with The Happionaire® Way.
So lets begin with the interview.
First of all thanks a lot for accepting my interview proposal. I and my readers are very happy to have you . Please tell us about yourself and your educational background?
I am a motivational speaker, bestselling author, entrepreneur and founder of The Happionaire Way. I was born in a very middle class family and as a child we could barely afford traveling by the auto rickshaw. But this brought out a hunger in me -- a hunger to succeed and achieve by doing things that make me happy. Then I kept investing in knowledge and taking action.
I have constantly invested in my education and learning. A three day course in mediation at the age of 14 was life changing for me. Later when I was in college I learnt French and went on a fully sponsored trip to France and met different people from over 70 countries. I have attended several seminars and courses on topics that fascinate me such as Yoga. Such experiences are real education.
I also have a Master’s Degree in Commerce, Business and Economics.
When did you decide to be an entrepreneur. Share your job experiences?
Ever since I can remember, I loved business, entrepreneurship and sales as this is the best way to grow wealthy and do what you want to do with your life. I started selling toys at the age of 5, because I enjoyed it. You too Jitendra, know the power of selling and hustling. It is the best skill one can have.
I have worked in almost every sector. I moved to India at the age of 16 and since then have worked in media, insurance, finance, banking, sales, automobiles, publishing and even worked with a law firm at the age of 17. I didn’t enjoy it and quit in 5 days.
I have also temporarily failed several times, such as starting a solar energy company much before its time.
Without Knowing Much About Technology, How Can I Launch an Online Service Platform?
Very simple, work with someone who is an expert! Whenever I don’t know about something, I like working with someone who has already invested several years of their lives learning about it. You can attend a seminar, training program or hire them as consultants. This is how I can grow faster. Today the online world is a great place to create revenue.
The Happionaire Way’s huge success is because of the online world.
Any feedback for my blog, things you didn’t like about Bloggersideas. Please share your experience?
I have given countless interviews Jitendra and this is the first time someone has asked me that. Your blog is excellent with very nice design and presentation. What I liked is that you have shared real testimonials with photos and videos. People can really use the ideas you share to grow and create wealth.
I tried hard to find something I don’t like, but couldn’t.
What was your first affiliate marketing success? How did you measure it?
Affiliate marketing is one of the oldest forms of business for anyone who doesn’t want to invest. I used to do it even before it came online, such as selling products and charging a commission, without investing any money of my own.
When it came online, I had started my blog and realized I can make much more money with Affiliate Marketing as compared to Google AdSense. There is only one way to measure its success and that is how much money you make while making sure the product helps your readers and followers. Never sell a product that isn’t suitable for them.
For example, our Affiliates are having incredible success selling Happionaire Learning Products because of the incredible quality and research that goes into creating them, as well as the brand value.
What kind of certification courses you would recommend to SEO & Online Marketing enthusiastic?
Go for a course by someone who you trust. You should have read their views, blogs and made sure the person whose course you are attending has actually practiced what they preach. For example, I know you are one of the authorities on SEO and Online Marketing globally. I know this because when you search for anything in Google for SEO, your site comes up on the first page.
What are your future plans? Till date, what would you say your biggest achievement is?
I want every human being to be a Happionaire. The entire world should be filled with Happionaires. These are people who are succeeding while being completely happy and honest with their values.
We are, by the grace of God, achieving this goal every single day through our training programs, seminars, online learning products, books, audios and videos.
Every time I bring a positive change in the life of someone, I believe it is my biggest achievement. A positive change in the life of one person leads to a chain reaction for their family, loved ones and the entire society.
Do you listen to any podcasts? Do you think podcast listening can change someone’s life?
I love listening to podcasts and audio learning programs. It is the best way to spend time while traveling. I never get irritated by traffic, because I am always learning something new.
Yes it can bring incredible change and growth in the life of people. Imagine if you travel every day for one hour and you used this time to invest in your learning, what would be the benefits? I know of people who have learnt new languages, increased their sales and business by simply listening to podcasts.
On how many blogs you have been interviewed can you mention it here?
I have been featured on almost every major platform from online to print and TV and am very grateful to all these people who believe in the belief that happiness, knowledge and taking action are important for success. You will get a complete list on www.happionaire.com as I have lost count.
What is your major source of income? How do you define yourself as expert ?
The major source would be training programs, online learning products and consulting. While I am seen as an expert, I always consider myself a learner. This is because when you have an attitude to learn, you can constantly grow and be ahead of the curve.
What do you do when a person approaches you for consulting & training? How do you attract them into your funnel?
I like to first listen with a simple and direct phone conversation. I understand what is it they want to achieve with our training programs or consulting. Only once I understand everything completely, I take up the project.
People approach me because they have experienced the benefits of The Happionaire Way of thinking. They have seen the videos, read the blog and books and are completely aware of the benefits. The best way to sell is to let people experience the benefits. Once they do that, they will come to you.
What strategies do you use to brand yourself. Do you use any Facebook ads?
I use something which is based on the theory of karma. The more you give, the more you get. I share a lot of ideas to help people.
As you are aware, The Happionaire Series is the #1 Bestselling Series by CNBC-TV18. In addition to this, I regularly write articles on some of the world’s most read platforms such as Moneycontrol.com. I also regularly release YouTube Videos, blogs and share my ideas with the mass media. I don’t use Facebook ads, but many of our Affiliates use them and have got excellent results. You would have definitely seen ads for Happionaire products when on Facebook.
Why do large companies pay consultants big money. What is the secret?
The secret is very simple -- your advice will help them make much more money or save much more money than they pay you.
So imagine a company that has a turnover of $1 Billion dollars per year (hundreds of companies have that sort of turnover!). Now if you can increase their profits even by only 2%, that is $ 20 million dollars. How much do you think you will pay someone if they bring you $ 20 million in profits?
How I can be a top digital marketing consultant so companies can pay me big fat money?
Simple, let them know you will bring them results which are worth much more than what they will pay you. All you need is one success and then the word of mouth will spread like fire. Every company wants to increase profits by increasing sales and reducing costs.
Also, never sell your services for cheap – it is better to give something away free than settle for less. If you settle for less, that will become your standard rate.
How do you balance your personal life and professional life.Do you think money is very much important in life?
I find it shocking when I see people working and working without having any fun. There is no sense in living if you aren’t having fun with your family, friends and loved ones. If you aren’t focusing on your health and happiness, you are not truly living.
I don’t pick up work related phone calls after a certain hour as I am taking a walk with my wife, reading a book, meditating or watching a movie. I like having ‘me time’ as this recharges me.
The only people who will tell you money isn’t important are those who don’t want you to make any! In the beginning, you will face lots of struggles and people won’t believe in you and your dreams; that is when you need to hit harder and move ahead.
“There is no reason anyone would want a computer in their home.” Ken Olsen.
Where would we be had Steve Jobs and Bill Gates listened to Ken?
Don’t listen to anyone unless they are saying something that will help you succeed!
Did you like this interview with Yogesh, please share your comments or any questions you have in your mind.