Zutrix Review 2023: Is It Best Rank Tracking Tool?

The following are the key features that are provided by the platform.

1. Results are independent of the location and are powered by Artificial Intelligence. 
2. You get the real-time email, telegram, and slack notifications.
3. The platform offers keyword lab and competitor tracking.
4. You can import the search console. 
5. With Zutrix, you can lay hands on scheduled reporting and white-label integrations. 
6. The platform offers mobile and desktop results. 
7. Apart from the above-mentioned key features, you also get daily updates, unlimited frequency, and also live sharing options for the reports. 

Who Is It For?

Zutrix can work great for anyone ranging from small business holders to the Search Engine Optimization holders. It can work great for the digital marketing agencies and entrepreneurs as well. Apart from these professionals, anyone who wishes to track the keywords can use this platform. It can also work great for you if you are someone who wishes to bring about an improvement in their Search Engine Optimization strategies. 

Creating A New Project With Zutrix

In this section, I will be talking about how you can create a new project on this platform. It is imperative to know about creating a project on Zutrix because some of the vital features can be reviewed only then. Following are the steps for adding a new project on the platform. 

Step 1

On the dashboard, click on the “Add Domain” tab in the upper right corner. 

Step 2

Next, you need to add the domain name and select the country. You can also fill up the two optional pieces of information, viz the Project ID or the description, and search for the location. You can either just add the domain or opt for “Domain+Keywords” in case you wish to add only particular keywords in order to track.

Step 3

In the third step, you need to add the keywords that you wish to track. On the left-hand side, you can add the desired keywords manually. You can add a keyword on the right-hand side, and Zutrix will give out the keyword suggestions on the basis of the term you entered. If you wish to add it to the tracking list, which is on the left side, you have to click on the desired suggestion. Moreover, you can also select those devices that you wish to track your keywords on.

On the right-hand side, you will come across the option of integrating Zutrix with the Google Search Console. Once you are done, all you need to do is click on the tab that says “Add Keywords.” You will find it at the bottom of a dialog box. 

You can then see the project gets added to the Zutrix dashboard in the list.

Step 4 

Lastly, for the purpose of additional details, you can click on the name of the project. This way, you can get all the details of the project you create.

Getting Into The Details Of The Feature

Here in this section, we will be taking a closer look at the prime features that this platform offers. 

• Keyword Lab

The Keyword Lab by Zutrix is a top-notch feature that offers everything concerning keyword research. With this feature, you can figure out the competition, difficulty of a keyword, CTR, and much more information related to the term you searched. Whatever keyword you opt for, you can enter that term and can look at the top domains that rank for the keyword you have entered. You can also get to see their Domain Authority (DA). Apart from this, you will also get to see the graphical representation of the CTR. 

On your dashboard, you will also get a separate column for the “Z-Rating.” Z-Rating is basically a unique rating that is given by the platform on the basis of the complex array of various metrics that they analyze. On this very basis, they decided the domain that ranks higher for the particular keyword that is analyzed.

• Competitor Tracking

In order to track the keywords of your competitors, you need to click on the “Competitors” tab that can be seen on the left-hand side of your screen. But it is important to keep in mind that this option can be used only after creating a project on Zutrix.

Next, you have to click on the “Add Competitors” tab, and then on the basis of your domain, Zutrix will put forward the best possible competitors automatically. When you hit the suggestions tab, you can add these to the list of your competitors. All these options get added to a dialog box on the left-hand side. Once you are done, you can simply click on the “Save Changes” tab.

When you are done with it, Zutrix can begin with tracking the competitors. The platform has incredible competitor analysis abilities to offer. Whatever term you search, you can see the key metrics for the competitors. You can also have a look at how a particular domain is performing, its top keywords, its current performance as well as the volume. 

• Reports

Next, let us talk about the reporting option of Zutrix. You can begin by clicking on the “Reports” option on the left-hand side panel. The main screen will show no options if you do not have any reports. 

To get started, you need to click on the “Add Scheduled Report” tab. Next, you need to add your email where you wish the platform to send you the scheduled reports on. You will also get an option of choosing the frequency domain as well as the time you want to get your reports on. The platform also offers the option of White Labelling but only on the advanced paid package.

Once you are done with filling up all the details, you can add that to the “Scheduled Email Reports.” The mail will be sent to you in the PDF format. The report you get is pretty neat and very simple to understand. You will also get to see a section in the report that can review the performance of the keyword for the domain given. 

• Notifications

Zutrix gives you the option of deciding how you wish to be notified regarding the up-to-the-minute updates. As you click on the “Notifications” tab, you will get to see various options that include email, slack, and telegram notifications.

It is pretty easy to turn on these notifications by clicking the slider option that is given below. You also get the option of configuring the accounts under every section. In addition to all this, Zutrix also lets you set up those events that can trigger the notifications. If you wish to lower the frequency, you can simply change your settings by using the slider.