Despite the rapid growth of AI-driven tools, the ChatGPT user behaviour is still in question. Google remains the dominant platform for users when it comes to search. New data reveals that nearly all ChatGPT users continue to rely on Google, highlighting the ongoing power of traditional search engines. So, read ahead to know the ChatGPT user behaviour and the reason behind Google’s dominance.
ChatGPT User Behavior and Google’s Dominance
According to recent Similarweb data shared by SEO consultant Brodie Clark on ChatGPT user behaviour, 95.3% of ChatGPT users visited Google in August 2025. In contrast, only 14.3% of Google users visited ChatGPT during the same period. This shows that while AI tools like ChatGPT are growing in popularity, Google still reigns as the go-to search engine for most users.
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Here are the key data points:
- 95.3% of ChatGPT users also visited Google in August.
- 14.3% of Google users interacted with ChatGPT.
- ChatGPT had 5.8 billion visits in August, compared to Google’s 83.8 billion visits.
This trend emphasizes that despite AI’s rapid expansion, it has not yet replaced traditional search engines. Google continues to be the primary source of information for users, with ChatGPT serving as a supplementary tool rather than a full replacement.
Why This Matters?
AI search tools like ChatGPT are becoming more integrated into users’ search habits, but they are still not fully displacing Google. From the ChatGPT user behaviour, it is evident that the continuing dominance of organic Google search traffic, continues to far outpace ChatGPT. For example, Search Engine Land saw 37 times more traffic from Google’s organic search than from ChatGPT.
Experts note that AI tools are not eliminating traditional search but rather evolving the landscape. As Aleyda Solis mentions, “LLMs are expanding and evolving search as a discovery/marketing channel, not killing it.”
In conclusion, while AI tools like ChatGPT are growing rapidly, Google’s traffic remains the heavyweight. This data underscores the importance of focusing on traditional search engines, even as AI-driven platforms continue to evolve. ChatGPT user behavior shows that users continue to return to Google for the majority of their search needs.
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