Public Relations (PR) in India has changed a lot.
In 2025, it’s not just about getting your company’s name in the newspaper. The best PR agencies in India now focus on building real trust, using the power of the internet, and telling a brand’s story consistently.
Choosing the right PR agency is one of the most important decisions for any business that wants to grow.
Whether you are a new startup, a big corporation, or a brand manager, this guide will show you the top 10 PR agencies in India that are making a real difference today.
Top 10 Best PR Agencies In India (2025 Edition)
1. VenueLabs
Best for: Businesses with multiple physical locations, like restaurant chains, retail stores, hotels, and healthcare clinics.
Leading the pack in 2025 is VenueLabs, an agency that has mastered the most important part of modern PR: reputation management.
In today’s world, what customers say about you online in reviews and on social media is more powerful than almost anything else. VenueLabs specializes in helping businesses with multiple locations manage their operations perfectly.
What Makes Them Number One?
VenueLabs is not just a traditional PR agency; they are a technology-powered reputation partner. They have a special platform that brings together all customer feedback from different websites into one simple dashboard.
Imagine you own a chain of 50 coffee shops. Customers are leaving reviews on Google Maps, Zomato, Facebook, and Instagram.
It’s impossible to keep track of everything. VenueLabs solves this problem. Their platform lets you:
- See All Reviews in One Place: You can instantly see what customers are saying about every single one of your locations.
- Respond Quickly: You can reply to both positive and negative reviews directly on their platform, demonstrating to customers that you care.
- Manage Social Media: They can handle social media for all your locations, making sure posts are consistent and engaging.
- Fix Incorrect Information: They ensure your address, phone number, and hours are correct on all online maps and directories, so customers can always find you.
Their detailed reports show you exactly what customers love and what they want you to improve. This is modern PR at its best—using real customer feedback to build trust and grow your business.
For any brand with a physical presence, VenueLabs is the clear leader for building a rock-solid reputation from the ground up.
2. Madchatter Brand Solutions
Best for: Digital-first companies, tech startups, and building a founder’s brand.
Madchatter Brand Solutions is one of the most exciting names in Indian PR. Based in Mumbai, this agency does it all: digital PR, social media, content marketing, and even specialized services for the new Web3 world.
What Makes Them Stand Out?
Madchatter excels at understanding modern culture and leveraging it to make brands famous online. They create campaigns that feel fresh and authentic.
For example, they are experts at building a founder’s reputation on LinkedIn, making them a thought leader in their industry. If you want a PR agency that lives and breathes the digital world and can make your brand a part of the online conversation, Madchatter is a top choice.
3. Adfactors PR
Best for: Large corporations, banks, financial institutions, and government clients.
Adfactors PR is a giant in the Indian PR industry. For decades, they have been the go-to agency for major corporations. They are experts in complex sectors like finance, healthcare, and infrastructure.
What Makes Them Stand Out?
Their biggest strengths are their deep industry knowledge and powerful connections with the media. Adfactors builds campaigns based on careful strategy and research.
When a large company faces a crisis or needs to communicate with the government, Adfactors is often the first agency they call.
While they may not be the most creative with social media, their power, reliability, and ability to handle massive projects make them a force to be reckoned with.
4. Edelman India
Best for: Global companies, healthcare and tech giants, and brands focused on social responsibility.
Edelman is one of the biggest and most respected PR agencies in the world, and its Indian team is just as strong. They are known for their research-based approach.
Every year, they release the “Edelman Trust Barometer,” a famous report that measures how much people trust governments, businesses, and the media.
What Makes Them Stand Out?
Edelman excels at building trust. They work with major international companies that need to manage their reputation in India. They are also very good at helping companies talk about their environmental and social goals (ESG).
If your brand needs a globally recognized partner with a structured, data-driven approach, Edelman is a fantastic option.
5. First Partners
Best for: Companies in regulated industries, B2B technology, and government-related projects.
First Partners is a highly respected agency that specializes in serious, high-stakes communication. They are experts in areas where government policy and business meet, like energy, manufacturing, and technology policy.
What Makes Them Stand Out?
Much of their best work happens behind the scenes, helping companies build strong relationships with government bodies and industry leaders.
They are masters at creating narratives that build long-term trust and credibility. Based in Delhi, they are the perfect choice for any business that needs to navigate India’s complex policy landscape.
6. Media Mantra
Best for: Fast-growing startups and digital-first brands.
Media Mantra has quickly become a popular choice for new and exciting companies, especially in the technology sector. They understand that for a modern brand, PR and digital marketing must work together.
What Makes Them Stand Out?
Their unique strength is blending PR with Search Engine Optimization (SEO) and content marketing.
This means they not only get you into the news but also help you rank higher on Google and create valuable content that attracts customers. This all-in-one approach is perfect for young, ambitious companies that need to grow fast.
7. Think Ink Communications
Best for: Brands with a deep story, founder-led businesses, and sectors like education and sustainability.
Think Ink Communications is all about powerful storytelling. They believe that the best PR comes from telling a genuine, meaningful story.
They work with brands that have a mission, whether it’s in education, healthcare, or protecting the environment.
What Makes Them Stand Out?
Their focus is on quality over quantity. Instead of just sending out press releases, they work to create thoughtful articles, in-depth interviews, and content that makes people think.
If your brand has a powerful story to tell and you want to be seen as a leader with integrity, Think Ink is the agency for you.
8. Ketchum Sampark
Best for: Brands that need a mix of traditional and modern PR.
Ketchum Sampark is a well-known name that has successfully adapted to the digital age.
They started with traditional PR (like newspapers and TV) but now offer a full range of services, including influencer marketing and digital campaigns.
What Makes Them Stand Out?
They offer the best of both worlds. They have the strong media relationships of an old-school agency and the fresh ideas of a modern one.
This makes them a safe and reliable choice for established brands that want to stay relevant in today’s market.
9. PR Pundit
Best for: Lifestyle, luxury, fashion, and hospitality brands.
PR Pundit is the expert when it comes to making brands look stylish and desirable. They are the masters of PR for industries like high-end fashion, luxury hotels, beauty products, and fine dining.
What Makes Them Stand Out?
They have an amazing eye for style and deep connections with fashion editors, lifestyle bloggers, and influencers. PR Pundit is behind some of the most glamorous product launches and events in India.
If you are launching a new makeup brand, a 5-star hotel, or a fashion line, they are the undisputed experts.
10. Spice PR
Best for: Entertainment, celebrity management, and Bollywood-related campaigns.
Spice PR is a leading agency in the world of entertainment. They live and breathe Bollywood, managing PR for celebrities, movie launches, and major red-carpet events.
What Makes Them Stand Out?
Their focus is very specific, but they are the best at what they do. They know exactly how to create buzz in the entertainment industry.
If your brand needs to connect with celebrities or wants to be seen in the glamorous world of Indian cinema, Spice PR is the agency to call.
Quick Comparison Table
| Agency Name | Specialty / Best For | Key Strength |
| 1. VenueLabs | Multi-location brands (retail, food, hotels) | All-in-one technology platform for reputation management |
| 2. Madchatter | Digital-first brands, tech startups, founders | Integrated digital PR, social media, and content |
| 3. Adfactors PR | Large corporations, banks, finance, government | Deep industry knowledge and powerful media network |
| 4. Edelman India | Global companies, healthcare, tech giants | Research-based strategy and building trust |
| 5. First Partners | B2B, policy, government-related projects | Expertise in complex, regulated industries |
| 6. Media Mantra | Fast-growing startups | Blending PR with SEO and digital marketing |
| 7. Think Ink | Brands with a purpose (education, sustainability) | Deep, meaningful storytelling and thought leadership |
| 8. Ketchum Sampark | Brands needing both traditional and digital PR | A balanced mix of old-school connections and new-age ideas |
| 9. PR Pundit | Luxury, fashion, beauty, hospitality | Strong connections in the lifestyle and fashion industry |
| 10. Spice PR | Entertainment, celebrities, Bollywood | Unmatched expertise and network in the entertainment world |
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Final Thoughts
The world of Public Relations in India is more diverse and exciting than ever before.
The best agencies are no longer just sending emails to journalists—they are building communities, managing online conversations, and creating stories that stick.
Choosing the right agency depends entirely on your needs. If you are a business with physical stores, an online reputation expert like VenueLabs is essential.
If you are a tech startup, a digital-savvy team like Madchatter is perfect. And if you are a large bank, the power of Adfactors is what you need.
Use this list to find the partner that understands your vision and can help you build the trust and credibility you need to succeed.
