SEMrush Review 2024: Why Semrush Is The Best?

SEMRush Review

Overall Verdict

SEMRush is a comprehensive digital marketing research tool that enables you to know precisely how and where your rivals have achieved success, allowing you to reproduce that success for your own company. With SEMrush, you can undertake keyword research, keep tabs on your competitors, conduct an SEO audit of your site, and find backlinks to your site, just to name a few of the many features it offers.

Out of 10


  • 50+ tools on SEO
  • Uncover millions of national & local keywords
  • Run technical SEO audits
  • Analyze any domain’s backlink profile
  • Track your SERP positions daily
  • 45% Fortune 500 companies use Semrush


  • Expensive for beginners
  • Backlinks data is not that great
  • More pricing options needed for SMB's


Price: $ 119

Looking for SEMrush Review 2024, This article for you

Looking for a comprehensive SEMrush review? You’ve come to the right place. In this blog post, we will cover everything you need to know about this powerful tool, including its features and benefits.

We’ll also provide an overview of how it works and show you how to use it to get the most out of your SEO campaigns.

So whether you’re just getting started with SEO or you’re looking for a more advanced tool to help you optimize your website, SEMrush is definitely worth considering!

SEMrush Review

Bottom line: Wondering how your website stacks up against the competition? SEMrush is the perfect tool for understanding your competitor’s strengths and weaknesses so you can improve your own site. It has everything from a comprehensive keyword database to detailed SEO audits. You can even track your competitor’s AdWords campaigns to see what’s working well for them. Use SEMrush to leap ahead of your competitors and dominate your industry! With its wealth of data and features, you can outsmart, outrank, and outperform anyone else in your field.
Sign up for a free trial today and start dominating the competition!

SEMrush customer review

Table of Contents

What Is SEMrush Review?

We have been discussing how you must keep your eyes on your competitors but in order to do that you have to ensure that you are doing your things correctly.

SEMrush Review

First, you need to sort out things on your front and then move on to the next step of prying on your competitor. SEMRush will be your helping hand in this aspect.

SEMRush is a comprehensive digital marketing research tool that enables you to know precisely how and where your rivals have achieved success, allowing you to reproduce that success for your own company.

With SEMrush, you can undertake keyword research, keep tabs on your competitors, conduct an SEO audit of your site, and find backlinks to your site, just to name a few of the many features it offers.

Internet marketers from all around the globe use SEMrush. There are more than 46 million domains and 120 million keywords in its database.

Many factors are tracked, such as the organic SERP rank of a domain or landing URL, copies of AdWords advertising and their placements, CPC ads, competition analysis, etc., all of which are tracked by this tool. One of the primary benefits of this tool is that it aids with content marketing.

SEMrush offers a free 30-day trial during which we may try out some of the more restricted aspects of the software. It has three different options for its customers to select from, allowing them to find the greatest fit for their company.

Everything is completed on a single dashboard, as you’ll be able to witness in a minute. Make sure you join SEMrush if you plan on doing a website audit on your own or a competitor’s site. Enter the root URL in the SEMrush website’s primary search box.

Top Features Of Semrush

Here is the list of Top Features Of Semrush:

1. Tracking Down Competitors Features, Track your competitors

Now when you are sure about your own strength and weaknesses you can easily move on to the next step and that is to track the progress of your competitors.

When you go online to the official website you will be made available a search place where you can enter the name of your competitor and then the selection of their location is also required. Once upload this information then you can click on search it will come up with important information including keywords.

In the result, you will be shown how depending on the keywords the ranking changes. Not just ranking, but the traffic is also affected because of the use of keywords.

There are some keywords that are crowd pullers and this tool helps you to emphasize that only. In case you want to know specifically which web page is drawing more traffic then also SEMRush will provide you with the information.

2. Optimizing The Value of Information Received

SEMrush seo metrics analysis

Now when you know that where your customers are beating you in the race, then it is good to follow them but while doing that you must be realistic.

If you see your competitor getting good traffic due to the use of a particular keyword then you can use that, but if your competitor has well-written content than yours then you won’t get benefitted much.

3. Making The Most Out Of It

With the help of SEMRush results, you will be able to concentrate more on the relevant things. It actually provides you with a path that you can follow in order to get your traffic improved. SEMRush also has a position change section which you can follow to see where your competitors were in the past and compare it to the position they hold at present.

From this comparison, you will know whether their popularity is increasing or declining or what is the reason behind it. Next comes the Competitor’s tab where you can carry out an organic search to find out what your competitors are up to.

The gist appears first and if you click on a link out there, then the search result will expand and you will be able to get into more details regarding that.

Then again, it will come up with some keywords suggestion that as per SEMRush can prove to be great options for drawing in traffic but in reality, the whole thing might differ. It might turn out that you do not need those keywords at all to rank better.

4. Dashboard Overview of SEMRush

SEMrush Overview5. SEMRush Projects Overview

This is the section where you can track your project positioning and can check how is your website performing on weekly changes in the campaign.

SEMrush projects overview

6. Backlinks Overview

SEmrush Backlinks overview report

Go to Backlinks >> Overview and enter your competitor’s domain.


Ok, so you know which domains are linking to your competitor…

Now,  it’s time to see which specific pages are linking. This shows you exactly how they are getting their links.

Are they using guest posts, forum marketing, or directory submissions to build links and drive traffic?

Backlink Comparison

In this section, you can easily track the backlinks of competitors by comparing them. This will help you to analyze better about link structure of your competitor. How many images links, dofollow links or nofollow links do competitors’ sites have?


SEMrush Backlinks Comparison

7. Referring Domains

This is the very useful section where you can track competitors’ referring domains, so spy on it and start making backlinks, isn’t it cool? Hell Yeah 🙂

Semrush Backlinks Referring domains report

8. Competitor Position Tracking

SEMrush Paid Competitors

In this section, you can track your competitor’s position for various keywords.

You will see a competitor positioning map highlighting your top organic search competitors. This visualization provides you with a quick snapshot of where you rank in the competitive landscape in terms of the number of keywords ranking in the top 20 search results, as well as the amount of search traffic going to the domain.

Position Tracking

SEMrush domain position tracking

This feature is currently in Beta.

Position Tracker allows you to monitor daily changes in the positions of your competitors for organic and Adwords keywords in Google.

You can track position changes for up to 500 keywords.

Go to Tools >> Position Tracking.

9. Charts

SEMrush Chart Tool

The “Charts”  tool is great for producing quick data visualizations for up to five different domains.

10. Domain Vs. Domain

SEMrush domain vs domain

This feature allows you to compare domains according to their keyword intersections.

Go to Tools >> Domain vs Domain.

Enter up to five domains you’d like to compare with organic and paid keyword data.

11. Indexed Pages

This section will help you tell how many indexed pages you have for your site.

SEMrush Backlinks Indexed pages

12. Keyword Positioning

This is a very crucial section of SEMrush to give you insights into your keyword position in Google SERPs. Analyze these keywords and start optimizing your campaigns accordingly.

PLA Positions

If you sell products online you probably have product listing ads running through Google’s merchant center.

SEMrush recently launched the “PLA Positions” report.

SEMRUSH Product Listing Ads Positions

13. Site Audit :

Site Audit is one of the best features in SEMRush which provides an overall domain overview in terms of errors, and warnings on various pages on the website. It will give insights into what SEO factors the site is lacking. What all changes website need in terms of meta tag optimization, image optimization, category optimization, and various SEO parameters?


SEMrush Site audit feature

14. Anchor Text:

This section will give you details about the anchor text cloud of your sites.

SEmrush Backlinks Anchors report for this domain

Tools That Can Be Put To Use

SEMrush Tracking tools

Position tracking is available with the beta version of the tool, but still, it doesn’t take anything away from this efficient tool. It will provide you with the best possible data that will go beyond your imagination.

The First tool that you can make use of it as the Position Tracking tool which will provide you with the information that hold relevance as far as your competitor is concerned.

Then you can make use of another tool which is the self-explanatory domain v/s domain. This will show you the result where you both share the common keyword. It will show you the result for the keywords where you rank within the top 20.

If you want to get in more detailed information then just roll over the place and click on that, it will come up with the information that you have been looking for. After going through the result if you feel that you have not been doing well in certain areas, then you need to churn out more unique topics on that.

15. Keyword Difficulty Tool

SEMrush Keyword Difficulty Tool

16. SEMRUSH Product Listing Ads Positions

In this section you can discover websites using product listing ads (PLAs), their product listing ad copies and keywords triggering these PLAs.

SEMRUSH Product Listing Ads Positions

17. Ads history :

This is a kickass feature with SEMRush that gives you insight into ad history for keywords.

This report lets your competitors do the work while you reap the benefits. It allows you to determine when, and how often your competitors bid on each keyword.

Keyword Ad history:

SEmrush Keyword adwords history

Ad Copy

Use this report to get a comprehensive look at the different types of ad copy your competitors are using.

Semrush Ad Copies

Related keyword report:

18. Social Media Monitoring

SEMrush social media monitoring

How it works

First, SEMrush collects and processes data from your and your competitor’s social media accounts — from Facebook, Twitter and Google+. Then they display it in a detailed and convenient report that is divided into two tabs.

The first tab is the Overview. Here you can see overall information for all specified social media accounts for each group (e.g. all social accounts for Nike). This includes:

SEMrush social media tool monitoring part 2

    • Audience
      The total number of users subscribed to the social media services (page likes for Facebook, followers for Twitter and Google+)
    • Activity
      This number indicates how many times you posted new content on your page for a selected time period (tweets for Twitter and posts for Facebook and Google+)
    • Engagement
      The total number of user interactions with your social media page (likes, shares, and comments for Facebook; favorites, retweets, and mentions for Twitter; +1’s, reshares, and comments for Google+)
    • Engagement Rate
      The engagement rate measures how well your audience interacted with your social media page for a selected period of time. Basically, it tracks user activity and compares it to the total audience number.

SEMRush Plans Available

SEMRush offers various plans according to small businesses to large businesses.

What’s Semrush’s Pricing

Now when you have decided to get yourself a plan of SEMRush then you can avail of three options –

  • Pro 1 month Plan – It will cost you $79.95 for 1 month
  • Pro Recurring Plan – This will put your account on the recurring bill for $69.95
  • Guru Plan – With $149.95 it will give you higher limits on every feature.

SEMRush Clients:

SEMRush customer review 1

SEMRush customer review 2

SEMRush customer review 3


SEMRush Webinars:

This is really a feature at SEMRush that they have very useful webinars for digital marketers which help you to understand better your competition and digital marketing strategies.

These webinars are helpful and experts share their opinions about how to use SEMRush for your campaigns. I really like this feature.

semrush webinars

Few webinars from SEMRush:

SEMrush Webinar Competitor Backlink Analysis with Maggie Keavney

FAQs On SEMrush Review

Does the free plan give me access to historical data?

For those on the guru or above plan, this functionality is accessible. With a free plan, you can't use it.

Can I get branded and white-label reports with a free trial?

No! To access these reports, you must subscribe to either the business or enterprise subscriptions.

What analysis options do I get with the free plan?

Using the free plan, you get access to 10 domain statistics each day, a keyword magic list, two topic research searches, the ability to follow the position of ten specific keywords, and crawl 100 audit pages.

Which is superior? SEMrush vs Ahrefs

SEMrush provides more functionality and is a reasonable value, however Ahrefs has a superior UI/UX compared to SEMrush. However, both products are quite effective SEO tools.

Which SEMrush package best suits your needs?

It depends on your career and the purpose of your website. If you are a sole proprietor or a blogger, the Pro plan is perfect for you. The Guru or Business plans of SEMrush are ideal for agency owners.

How can I get Semrush at no cost?

Using my exclusive SEMrush trial offer, you can simply get SEMrush for free.

Is Semrush free tool?

If you begin with a free account, you will have access to certain tools but not all. Upon signing up for Semrush, you have the option of beginning with a 7-day free trial of either the Pro or Guru membership.

Is Semrush trustworthy?

We observed that SEMrush was indeed the least accurate tool, underestimated the overall traffic to all websites by 30%. Moreover, its average accuracy is reduced by 42%.

How can I cancel my Semrush trial?

You can sign in and go to the page about subscriptions. You'll see the word active next to recurring. Click on it and follow the link that says Contact us to fill out a form for trying to cancel your subscription.

How much does SEMrush cost?

Pricing and how good the deal is. SEO tools like Semrush cost a lot compared to other types of software. But you're not just paying for the software's features; you're also paying for access to a large amount of data and a large amount of information about your competing companies.

How do I remove a card from Semrush?

You can change your credit card billing information if you have a recurring subscription that is still being charged. To make these changes, go to My profile settings and click on the Subscription info tab. Then click on the Billing info tab and look for the blue Edit button next to Present Card. Click that and enter the new information for your credit card.

Is it easy to cancel SEMrush?

You can end using SEMrush by sending an email to [email protected] asking to be taken off the list. The best way to contact customer service is through the email you use for SEMrush.

Why is SEMrush so good?

SEMrush can let you see what keywords your competitors use to get the most traffic. This helps you develop an effective strategy for content marketing that specifically target the traffic that your rivals are receiving for their greatest keywords.

How much money can I save with SEMrush Coupon Codes & Promo Codes?

With the SEMrush discount code, you can save up to 30 percent on your purchase and get a good discount.

How often does SEMrush add a new code for a discount?

SEMrush released the new coupons each month of the year. You can find the best coupons and discount codes in this article, as we maintain adding new promo codes every day.

Does SEMrush offer a trial for more than 60 days?

A long time ago, you could try SEMrush for free for 60 days. They don't do that anymore. The trial can last up to 30 days.

Should I have to pay for the subscription if I want to keep it going after the free trial?

After the free trial, you will be charged. If you're not interested, you can get your cash back.

Which SEMrush plan is suitable for me?

If you run a small business or blog by yourself, the pro plan would be enough. If you run a marketing agency, choose either the Guru or Business plan from SEMrush.

Has SEMrush a good index of keywords and links?

The best keyword database in the globe is owned by the company SEMrush. They are putting a lot of money into servers and crawlers. After a big update to their database, SEMrush now has the best SEO-related big data by far.

Who runs SEMrush?

In 2007, Oleg Shchegolev and Dmitri Melnikov set up SEMrush. Back then, it was called SEOquake. Now that they have raised $40 million, they are the largest SEO company.

Quick Links:

Conclusion: SEMrush Review 2024

Feeling overwhelmed by all the changes in SEO?

SEMrush is the perfect tool to help you stay ahead of your competition. It has everything from a comprehensive keyword database to detailed SEO audits.

You can even track your competitor’s AdWords campaigns to see what’s working well for them.

Use SEMrush to leap ahead of your competitors and dominate your industry! With its wealth of data and features, you can understand your competitor’s strengths and weaknesses so you can improve your own site.

Generating traffic and leads for your business can be difficult, especially if you’re not sure where to start.

SEMrush is a powerful tool that can help you with all of your marketing needs. It has everything from a comprehensive keyword research tool to competitor analysis features.

SEMrush is the perfect tool for any business looking to increase their traffic and leads. With its wide range of features, it’s sure to help you achieve your desired results.

Jitendra Vaswani
This author is verified on

Jitendra Vaswani is a Digital Marketing Practitioner and renowned international keynote speaker who has embraced the digital nomad lifestyle as he travels around the world. He founded two successful websites, & Digital Marketing Agency DigiExe of which his success stories have expanded to authoring "Inside A Hustler's Brain : In Pursuit of Financial Freedom” (20,000 copies sold worldwide) and contributing to “International Best Selling Author of Growth Hacking Book 2". Jitendra designed workshops for over 10000+ professionals in Digital marketing across continents; with intentions ultimately anchored towards creating an impactable difference by helping people build their dream business online. Jitendra Vaswani is a high-powered investor with an impressive portfolio that includes Imagestation. To learn more about his investments, Find him on Linkedin, Twitter, & Facebook.

Affiliate disclosure: In full transparency – some of the links on our website are affiliate links, if you use them to make a purchase we will earn a commission at no additional cost for you (none whatsoever!).

Comments (21)

  1. SEMrush is absolutely amazing! It has allowed me to see where my competitors are succeeding online, and then helped me replicate their success for my own site. Plus, the keyword research feature is fantastic for helping me identify new traffic opportunities. Overall, SEMrush is an essential tool for any digital marketer looking to take their business to the next level.

  2. “I’ve been using SEMrush for a little over a year now and it has completely revolutionized my business. I used to spend hours upon hours trying to track down my competitors’ strategies, but with SEMrush, I can see everything in one place. Plus, the SEO audit feature is incredibly helpful – it’s shown me where I need to make changes on my website in order to rank higher.”

  3. I was recently introduced to SEMrush and I have to say, I’m impressed! The amount of information this tool provides is staggering. With it, I can see where my competitors are succeeding and reverse-engineer their strategies. Plus, the keyword research feature is top-notch. I’ve already increased my website traffic by targeting keywords that my competitors are ranking for. Thanks, SEMrush!

  4. If you’re serious about digital marketing, then you need SEMrush. It’s the most comprehensive research tool out there, and it will give you the insights you need to make your campaigns a success. With SEMrush, you can track your competitors’ progress, find new keywords to target, audit your own site for SEO purposes, and much more. This is an essential tool for anyone who wants to stay ahead of the competition.

  5. If you want to stay ahead of the competition in the digital marketing world, then SEMrush is the research tool you need. It provides insights into where your rivals have been successful, so you can replicate their strategies and achieve similar results.

    There’s a lot to love about SEMrush. The keyword research feature is particularly useful, as it allows you to discover high-traffic keywords that you can target to boost your traffic. The competitor tracking feature is also handy, as it lets you see what your competitors are up to and how they’re outperforming you. And the SEO audit is essential for making sure your site is optimized for search engines.

    SEMrush is an incredibly powerful research tool that should be in every digital marketer’s arsenal. If you’re serious about achieving success online, then SEMrush is a must-have.

  6. SEMrush is one of the best tool for keyword research and tracking competitor data for SEO purpose. I have used this personally and very satisfied with SEMrush. SEMrush is very useful for giving insight details on competitors rankings, you can easily track your competitors progress. Spying on competitors is very important activity for SEO campaigns. I am absolutely in love with this tool.

  7. There’s a lot that goes into digital marketing, and it can be tough to keep track of everything, let alone your competition. That’s where SEMRush comes in. It’s a comprehensive research tool that lets you see exactly how and where your competitors have found success, so you can replicate it for your own business. SEMRush is packed with features that’ll help you with everything from keyword research to conducting an SEO audit of your site, and it’s an incredibly valuable asset for anyone serious about marketing their business online.

  8. “I’ve been using SEMRush for years and it’s helped me stay ahead of the competition.”

  9. I’m not going to lie; when I first heard about SEMrush, I was skeptical. “How could one tool possibly do all of that?” I thought. But after trying it out for myself, I quickly realized just how powerful it really is.

    SEMrush has helped me to skyrocket my website to the top of Google search results, and has given me an edge over my competitors. With its detailed reports and insights into competitor strategies, SEMrush has enabled me to replicate their successes and improve my own business. Thank you, SEMrush!

  10. “I’ve been using SEMrush for a while now and it’s helped me get to the top of my game. I can’t imagine doing SEO without it!”

  11. As a small business owner, I was always looking for an edge over my competition. I’d heard great things about SEMrush, so I decided to give it a try. Wow, was I impressed! Not only did SEMrush help me uncover hidden keywords and track my competitors’ moves, but it also showed me how to improve my website’s SEO. With SEMrush, there’s no limit to what you can achieve!

  12. After trying out SEMRush for a few weeks, I was convinced that it was the best digital marketing research tool on the market. The thing that impressed me the most about it was its ability to help me track my competitors’ successes and reproduce them for my own company. With SEMrush, I could conduct keyword research, keep tabs on my rivals, audit my SEO efforts, and find backlinks to my site – all in one place! Needless to say, I’m now a raving fan of this amazing tool.

  13. I’ve been using SEMrush for a while now and I have to say, it’s not all that it’s cracked up to be. The tool is really expensive, especially if you want to use all of the features, and the customer service is horrible. I’ve contacted them multiple times about different issues and they never seem to be able to help me. Overall, I wouldn’t recommend this tool to anyone.

  14. SEMrush is simply essential for any business with an online presence. It gives you an edge over your competition by helping you find new and profitable keywords, track your website’s ranking, and more.

  15. When I first heard about SEMrush, I was skeptical. I couldn’t believe that there was a tool out there that could give me an edge over my competitors. But after trying it out for myself, I was blown away. The keyword research feature alone is worth the price of admission, but the SEO audit and backlink tracking features are just icing on the cake. If you’re looking to take your business to the next level, SEMrush is a must-have tool. Thanks, SEMrush!

  16. I’ve been using SEMRush for a while now and it’s honestly been a life-saver. I used to spend hours upon hours trying to track down my competitors’ keywords and backlinks, but with SEMRush, I can do all of that in minutes. Plus, the SEO audit feature is really helpful in identifying areas of improvement for my website. Overall, I’m really happy with SEMRush and would definitely recommend it to anyone looking for an edge in the digital marketing world.

  17. SEMRush is an absolutely amazing tool! I’ve used it to help me with my own website and also with my clients’ websites. It’s the perfect research tool for any digital marketer.

  18. When I was first starting out in digital marketing, I didn’t know where to turn. I needed a tool that could help me research my competitors and emulate their successes. Thankfully, SEMRush came along just in time. It’s helped me become the confident marketer I am today.

  19. I’ve been using SEMRush for a little while now and I have to say, it’s an amazing tool. I used to spend hours upon hours trying to figure out where my competitors were ranking and what they were doing to get there, but with SEMRush, all of that information is at my fingertips. Not only that, but the SEO audit feature has helped me identify a ton of errors on my website that were preventing me from ranking higher. Thanks, SEMRush!

  20. “I love SEMRush because it helps me track my competitors and figure out what they’re doing that’s working well. This information then gives me ideas on how I can improve my own website.”

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