Kartra vs Kajabi Comparison 2020 (Pros & Cons Listed)

Kartra vs Kajabi Comparison
  • Review
  • Summary






Ease Of Use




Funnels & Campaigns Building


  • Full-featured product carts
  • Rich opt-in forms builder
  • Complete affiliate management
  • Video hosting with pre and post CTA
  • Full help desk with live chat
  • Email marketing with powerful automation
  • Beautiful and high converting marketing pages and landing pages


  • Sales oriented service

Hey, are you looking for the best business-building platform? If yes then you’re at the right place. 

As here in this post, I have featured an in-depth Kartra vs Kajabi comparison 2020 that includes detailed insights of its pricing, features, functionality and more. 

So let’s get started here.

Kartra vs Kajabi: Which One To Choose?? (In-depth Comparison)

Detailed  Kartra Review

Kartra is a reliable and an all-in-one online marketing platform. This platform helps you build, market and launch your business online without even using a third-party tool or hiring someone.

Kartra- Online business made easy

Kartra offers all in one feature, such as email marketing, list creation, web hosting, business management platform and many other key features as well that can help you in building a profitable online business. It is a cloud-based software. If you want to access it, you will need an active Internet connection and a browser to connect to the platform.


Kartra was founded by two well-known names in marketing, Mike Filsaime and Andy Jenkins. Also, behind these heads is a webinar service called WebinarJam. Overall a reliable platform that will help you in creating and launching online business easily. 

Key Features Of Kartra:

  • Kartra Checkouts:

Sell ​​products or services online using their excellent secure payment methods for credit card payments and Paypal payments. Kartra contains everything you need to easily and effortlessly sell products and services online.

Kartra CheckOutAt various price levels, there are now several prices and different payment methods available for each product: individual, recurring or in instalments. Define everything you want for each price plan.

  • Kartra Pages: (Page Builder)

Amazing drag-and-drop page builder also known as Katra Pages, with hundreds of professionally designed templates. The templates provide maximum flexibility and 100% mobile optimisation.

Hundreds of pages and section templates are available in Kartra. Its professional designers have created more than 500 pages and section templates. All you have to do is navigate and select the one you want to use

Kartra Page BuilderAll available customisation options, such as If you want to resize an image or something else, you can do so with Kartra. Simply change the position of two elements or do what you want to make your website look attractive.

  • Kartra Leads:

We all know that prospects and leads are the most important assets of a company. They represent your potential customers, partners, etc. In short, companies could not operate without them. That’s why Kartra pays so much attention to lead generation.

Kartra Lead GenerationWith Kartra Lead Builder, you can get more information about the behaviour of your prototype user, including how it ends on your site, how and when you leave the site, how you click and how it goes. Register to order pages and more. You can retrieve all the information with the Kartra Leads function.

  • Kartra Funnels & Campaigns:

Simply connect and start, launch automated sales funnels in minutes to create the perfect sales funnel in minutes with the help of Kartra Funnels. 

Any page created with Kartra pages can be connected to the multifaceted funnel flow you need. It also comes with a sequencer and it has an open interface. Turn your marketing genius directly into a reality that generates money.

Kartra vs Kajabi Comparison - FunnelYou can also make a lead brand. Define the profile of your potential customers as they pass through their funnels and subdivide them into specific laser subgroups.

With Kartra, you can easily connect and play campaigns. Here, Kartra offers predefined marketing campaigns designed by top-level marketing specialists. And you can use it to create more profitable campaigns.

  • Kartra Mails:

Create live or automated email / SMS marketing campaigns to communicate and interact with your user base easily with the Kartra Mails service. 

Kartra EmailsAutomation based on the behaviour of your users. 

With Kartra,you can enable a variety of automation based on the behaviour of your recipients. For example, automatically send a follow-up message if you have not opened the previous email, assign them a label by clicking on the link and many more things in a row. 

Kartra Mail also comes with intelligent Split Testing. Kartra can test the content and themes (the subject lines) of your email, track conversions and finally choose the version that best converts automatically.

Choose from a selection of stunning templates and components designed by experts, including sections of heroes, content blocks, countdowns, testimonials, video thumbnails and more. Easily drag and drop your emails, copy, paste and enter in seconds. Everything is drag and drop and super easy. 

  • Kartra Membership:

Offer your customers a first-class experience with Kartra. In this way, Kartra Memberships is a feature-rich portal that allows you to organise and share your content with your customers easily and effortlessly.

Whether you are looking to create a training class, a private community section or even a TOC on multiple topics, the Kartra Membership option makes it easy for you

Kartra MembershipWith Kartra memberships, you can easily create them, while ensuring that the entire user experience is simple for you and your users.

  • Kartra Calendars:

Now schedule your individual sessions with your clients and organise them in a single integrated dashboard with Google Calendar. 

Booking and managing appointments in real-time. Here the kartra calendars are updated in real-time. Therefore, if a customer reserves a specific time interval, it will be blocked for all other users and that’s quite impressive. 

Now brand it with your logo and your colours. Do you have an individual brand logo and a range of colours? Download it to your calendar and just merge with it as well. 

Kartra CalendarsDesigned to convert your visitors into paying customers.  Looking good is only half the battle optimise it to get more conversions. 

When you respond to international customers, Kartra calendars locate them geographically and convert them to their local time zone so that your customers don’t have to put extra efforts. 

  • Kartra Forms:

Kartra Forms is one of the best ways to attract potential customers. Easily create your own fields with powerful labelling and automation rules with this platform.

Dozens of great models. Simply choose from more than 50 professional and updated templates that work very well with mobile devices!

Kartra FormsKartra Forms remembers this in previous visits and fills the fields automatically so that its users do not have to enter the same data when they return to your site.

Kartra Integrations:

Kartra connects with a platform as well. Simply connect Kartra to many platforms you know and use for your business, including various payment gateways, membership platforms, email marketing platforms, SMS, Zapier and more. The best part is that they are adding many other platforms as well.

Kartra Integration

Let’s check the integration list: 

  • Zaiper
  • Google Calendar
  • Pliva
  • Nexmo
  • Twilio
  • Kajabi
  • Wishlist
  • s2Member
  • aMember
  • OptimizePress
  • Digital Access Pass
  • PostMark
  • Elastic Email
  • SendGrid
  • Milton
  • Kartra Mail
  • Authorize, net
  • PayPal
  • Stripe
  • Braintree

So this is the complete list of integration of Kartra with other platforms. The best part is that the list is growing every day and they are adding other platforms and tools to the list. 

Pricing Plans Offered By Kartra

The pricing plans offered by this platform is very flexible I mean they offer many plans as per your needs. If we talk about the pricing then it isn’t affordable compared to the pricing of its competitors. 

Kartra- Pricing Plan

  • The Starter plan ($99/month): With this plan, you’re gonna get 2,500 contacts, 15,000 emails per month, 100 pages, 20 products, and 100 automation.
  • The Silver plan ($199/month): With this plan members can have up to 12,500 contacts, 125,000 emails per month, and unlimited pages, products and automation.
  • The Platinum plan ($499/month): With the platinum plan here the members can have up to 50,000 contacts, 500,000 emails per month, and unlimited pages, products, and automation as well. 

 If you’re actually looking for some kind of discount then you should go for the annual pricing and get some discount listed below. 

  • Starter plan to $79/month
  • Silver plan to $149/month
  • Platinum Plan $379/Mo

Kartra Customer Support

One of the few things that I liked about Kartra is that they offer reliable customer service to its customers. Simply contact their amazing support team, no matter what’s the issue they will be there to help you.
Kartra also comes with Kartraverse Training Centre and they have tutorial videos on Kartra and its features as well. They even have a healthy community on Facebook.

Kartra Customer SupportOverall Kartra offers a very reliable and friendly customer service 24/7/365. 

Kartra vs Kajabi Comparison: Which One To Choose?

Detailed Kajabi Review

Kajabi is another all-in-one online business platform that allows you to launch your online business right in minutes. Kajabi offers all the tools that you’ll need to build a successful online business

kajabi vs kartra- Kajabi

With Kajabi anyone can create online courses, launch marketing campaigns, build landing pages along with launching any kind of website. 

$675,000,000+ transaction is made through Kajabi along with that 33,250,000 customers have been served through Kajabi. This platform also comes with High converting templates for your entire online business. 

Amy Porterfield Testimonial

Key Features:

  • E-Commerce Platform:

Simply use Kajabi to list all your products on a beautiful website. Create a product market where your customers can buy additional products with just one click.

  • Site Theme:

Give your site the look you want. Choose a theme for your site in their library of fully customizable themes.

  • One-Click Login:

Offer your customers a unique place to connect and access the library of all the products they have purchased. 

  • Brand Your Business

This is your site, simply give it the look you want. Now you can add your logo, images, and colours to mark your home on the web.

Kajabi Website Design

  • Custom URL

Each kajabi site automatically receives a sample domain that will help you get started quickly. If you really want to add your own brand, you can easily use a custom domain of your own. 

  • Static pages

Simply create as many pages as you want so that your site contains information that rarely changes, such as: For example, an About Us page, a Contact Us page and more. 

  • Integrated blog

Simply integrate the blog to your website and add value to your audience, attract subscribers and turn cold potential customers into returning visitors. 

  • Site navigation

You decide which links are inserted in the header and footer of your site. Link to other pages on your website or blog, or connect to externally hosted pages. With Kajabi you can do it easily and effortlessly. 

  • Product issues

Not only does it sell its content, but it also sells the entire learning experience and aesthetics of its content. Just choose the right and fully customizable theme for each of your products to add value to your customers.

Kajabi Payments

  • Fully mobile-friendly

We all know that we just live in a mobile world and its products must be easy to consume and look good on any device. All themes of their products are fully compatible with mobile devices, computers and tablets. 

  • Video hosting

Simply send your video content directly to Kajabi and get the ability to encode and stream your videos with Wistia. Your customers can watch it in any device anywhere, anytime, perfectly and quickly and that’s the best part of Kajabi. 

  • Downloads

With Kajabi you can simply add file downloads to your products. Download documents, presentations, images and audio files so that your content is really useful for all types of customers.

  • Community Building

Through interactive discussions, your clients can actively interact with you and other clients. Now with Kajabi, you can build a healthy community. 

  • Drip content

Increase retention and avoid the rush simply by defining its content to distribute to users based on the time the product was purchased, according to a schedule. Your customer will receive when any of then-new product is launched. 

  • Customise all the text

With Kajabi each and every word your prospects and customers see is customizable carefully. Just use the language, terminology and writing style you prefer on all your pages and in the automatic emails that is sent to your customers.

  • Pre-configured Disclaimers

Each Kajabi website contains terms of use and standard privacy policy that you can use as a starting point to customise your site for your own use and that’s quite useful I think. As when you go for having a disclaimer you have to pay to have a legal one. 

  • Pipelines

Simply link landing pages, email sequences, and offers. You can do it easily and effortlessly with Kartra. 

  • Pipeline Blueprints

Create fully automated one-click marketing campaigns with predefined templates that manage your product launches, sales campaigns, webinars and more. You can do it more easily with the help of Kajabi. 

  • Landing page generator

Create a beautiful landing page in minutes. Simply choose a template, add your own copy and send people to your new page. Plenty of templates are available for you to choose and customise it according to your choice. 

  • Nice landing page templates

Choose the one that suits your needs from one of our proven landing page templates and customise it to your liking. Easily create any type of landing page, including registration pages, thank you pages, webinar pages, download pages and more.

  • Custom forms

Now you can also create forms with custom fields to collect visitor data to better understand the public and talk directly about their needs. 

  • Capture leads

The leads you collect are stored in kajabi, which makes it easier to pay. Now capture leads at much faster rates. 

Website Analytics Kajabi


  • Email Broadcasts

Easily send emails to prospects and customers in order to build relationships and reach your audience. Integration with an external email provider is not required. They have their own email marketing platform. 

  • Email Analysis

Track your programs by easily identifying emails from your audience.

Kajabi Pricing

The one down part of this platform Kajabi is that its very expensive when it’s compared to competitors. But the features they offer with these pricing plans are extraordinary are lit. 

kajabi vs kartra Comparison- Pricing Plan

The best part is that they also offer a free plan, with that you can get started right away for free. Using the free trial offer you’ll get to know more about this platform and its features. Let’s see the pricing plans here. 

  • Basic ($149/Mo):
  • 3 Products
  •  3 Pipelines
  • Unlimited Landing Pages
  • Unlimited Marketing Emails
  •  10,000 Contacts
  •  1,000 Active Members
  •  1 Website
  • 1  Admin User
  • Webinar Events 
  • 0% Transaction Fee
  • Webinar & Events
  • Ready to use templates
  • Chat Support
  • Automation
  • Growth ($199/Mo)
  • 15 Products
  • 15 Pipelines
  • Unlimited Landing Pages
  • Unlimited Marketing Emails
  •  25,000 Contacts
  • 10,000 Active Members
  • 1 Website
  •  10 Admin User
  • Webinar Events 
  • 0% Transaction Fee
  • Webinar & Events
  • Ready to use templates
  • 24/7 Chat Support
  • Automation
  • Affiliate Program
  • Can remove Kajabi branding
  • Pro ($399/Mo)
  • 100 Products
  • 100  Pipelines
  • Unlimited Landing Pages
  • Unlimited Marketing Emails
  •  100,000Contacts
  •  20,000 Active Members
  • 3 Website
  • 25 Admin User
  • Webinar Events 
  • 0% Transaction Fee
  • Hero University + Expert University
  • Webinar & Events
  • Ready to use templates
  • Chat Support 24/7
  • Assessments (Quizzes & Surveys)
  • Affiliate Program
  • Can Remove Kajabi Branding
  • Automation

So now you have the pricing plans of this platform Kajabi along with the list of the features and services you’re gonna get with the help of this platform and you should definitely check out its free trial as well. 

The best part is that this platform also offers a 30 days money-back guarantee. So what are you waiting for just give this platform a try? 

Kajabi Customer Support

The support offered by this platform isn’t bad. They have a guide on their features and tools so that you can get to know their features easily and master the platform to get more accurate results. 

Kajabi Customer SupportAnd the best part is that they have a Hero Academy where they give you some sort of training on their tools & features which is quite impressive about them. Also, they offer 24/7 chat support to its customers. 

But when we compare the customer support with Kartra then Kajabi lags at some point. Kartra’s customer support is reliable as well as friendly. 

Kajabi Integrations

For such an expensive pricing plan they offer extraordinary features as well. And when we talk about third-party integration then Kajabi is the winner as it integrates with almost all the third-party platforms out there. You can check out the complete list of integration here

Third Party Integrations- KajabiQuick Links:

Kartra vs Kajabi Comparison — Final Verdict

Now you have the detailed insights of these two amazing platforms Kartra and Kajabi. 

For Kartra, I would like to say its flexible and affordable platform when compared to Kajabi. Kajabi offers more features but Kajabi is quite expensive. 

So from our side, we recommend Kartra over Kajabi because Kartra is a more robust solution and also offers flexible options. 

I hope this post, suits your purpose well and if you liked the post then kindly share it on various trending social media platforms like Facebook, Twitter and LikedIn. 

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About Shubs

Hey, Shubham Is Full-Time Blogger and SEO Geek, who loves to talk about SEO, WordPress and Blogging on his blog GoTechBros. He believes in helping others in every way possible. Get In Touch With Him On : LinkedIn, Twitter.

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