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Serpstat SEO Tool Review 2021 Top Pros & Cons of SerpStat
What Is Serpstat? How reliable is the Serpstat SEO tool ?
Serpstat is all-in-one SEO platform that offers impressive service at such an affordable price. Basically, Serpstat was founded in the year 2013 as a keyword research tool and since then Serpstat keeps on growing.
And in the year 2016 Serpstat turned into all-in-one SEO platform that becomes the choice top-notch digital marketer and bloggers. Serpstat offers more than 5 advanced and essential tools that will be the one-roof solution for all SEO needs. More than 100,000 professionals from all over the world are already using Serpstat.
You don’t have to worry about any specific SEO techniques or tools since it covers the most used stuff in the SEO industry. You can add as many keywords as you want, and analyze them in detail. You can also do some advanced reporting on your performance like ranking trends. Serpstat is designed with ease of use in mind so that businesses with no experience in the field can use it
The best part that we like about Serpstat is that it ’s affordable and the features you will be getting at this price is awesome. And trust me, you’ll not going to get advanced features at this price with another SEO tool out there in the market.
- Serpstat is having more than 100M Keywords in their database.
- Serpstat is currently having more than 95,000 Active Users.
- Serpstat basically processes more than 5M Requests per month.
- Serpstat mainly updates 15,000 keywords every minute.
- Serpstat gives daily updates of the rank tracking data right in 12,000 cities.
- Serpstat uses more than 10 TB of Disk Space right for storing data.
Tools Offered By Serpstat
- Position Tracking:
Just monitor your own and competitors web pages rankings daily. With this feature, you will get the complete research of SERP right with the advanced analytics. This feature also offers SERP Historical Data along with the keywords groupings by tags.
The best about Serpstat is that they provide the global analysis of 100 results right for each of the monitored keywords. This feature will also give you insights of rank tracking along with keywords grouping capabilities.
- Local Search
- SERP Historical Data
- Keywords Clustering by tags
- It also shows the market shares fluctuations.
- Gives the complete research of SERP right with advanced analytics.
2) Backlink Analysis:
Here with this amazing feature, you will get Backlink data right in one click. Now get all of the detailed backlinks analysis reports right with Serpstat. You will get a list of anchors with all of the referring domains with the pages.
It provides full backlinks data collected over 120 days. You can also keep tracks of all of your competitor’s backlinks analysis. You will also get all of the quality scores of all the referring domains. Now you can also find the pages that generally attract the most links.
- Backlinks data in one click
- Find the pages that attract most links
- Get the quality scores of referring domains
- Keeps track of your competitor’s backlinks strategies
3) Keyword Research:
Serpstat generally gives the in-depth URL analysis and Serpstat is the first page-oriented platform right for a deep competitive analysis that will generally help you in finding the best working keywords right for a single URL.
You can also research all of the niche questions along with finding the ideas right for creating traffic-driving content. Just rank your URLs right on the first page of google. Here with the help of Tree-view algorithm, you can simply check your pages positions.
- In-depth URL analysis
- Insights On Search Questions
- Related Keywords
- Adaptable Features
- Tree-View keyword Distribution
4) Site Audit
Serpstat offers SDO (Serpstat Domain Optimization) scores that generally shows how your website is optimized. With this feature, you can simply allow you to compare the quality of your website optimization right with your competitor’s optimization.
You can simply find out all the errors of your website and then start your SEO and link building in a right way. Just don’t let all the bad pages and the errors to stop and hinder your rankings. Get all the audit reports with detailed insights of your errors so that you can rectify it in a super easy way.
- SDO (Serpstat Domain Optimization) Score
- Helps in cleaning up your website
- Find out all the errors and bad pages of your website
- Just plan all of your SEM strategy and the budget properly
5) Competitor Research:
Now get the complete list of the website and the pages right in the organic and the paid search that generally ranks for the keywords in the same category. You can simply find the all of the pages with the best visibility in your niche.
Just follow the visibility and all of the keywords trends as here you can simply find out what strong and weak point your competitor is actually having. You will also get the keyword map of your competitor’s website.
- Niche Leaders Identification
- Analyze all of your competitors online
- Follows the visibility and also the keywords trends
- Just monitor the progress of your competitors
- It also provides the keyword map of your competitor’s website
So, here we have ended up with 5 legit tools that are being used by the SEO professionals. Just make sure you are using them in order get the maximum benefit.
Ways in which Serpstat can Improve Your Site’s SEO
1. Conduct site audits to identify and correct errors
After signing into your Serpstat account, the first thing you can do is conduct a site audit to find and resolve technical SEO problems with your website.
Simply take these moves to do this:
- Add a new project by going to My Projects > Add New Project.
- Hit ‘Create’ after entering your domain and domain name.
- Serpstat will show an audit report that looks like this in a matter of seconds. You will see the platform’s Serpstat Domain Optimization (SDO) Score and the total error divided into three categories: high, medium, and low priority inaccuracies, in summary.
You will see a brief overview of each error and advice on repairing it by clicking on the corresponding number next to each error form.
Examine all of the errors on your web thoroughly, with particular attention to high-priority errors that can seriously damage your site’s SEO.
2. Compile a list of benchmarks
The next step is to use Serpstat to check your site’s current results in paid and organic search platforms. This data will give a good idea of which facets of your site need to be modified for you to score higher in the SERPs.
To do so, type your domain name into the search window, then choose the ‘Root domain’ choice from the drop-down menu.
Serpstat will also provide you with a high-level analysis of the site’s success in various fields, including organic keywords, Pay – per – click keywords, keyword location distribution, organic search rivals, rating tracker, and more.
This information will show you whether your traffic is rising or declining, whether or not your scores have increased or decreased, among other metrics. Export this information to a PDF or spreadsheet, and go over these measurements again and see if the SEO activities are paying off.
3. Determine who the organic competitors are.
The next step is to determine who your site’s primary organic competitors are. These are all the pages you’re dealing in web pages and which use similar keywords.
Serpstat will generate a table of the top organic competition based on relevance, popular keywords, and share of exposure.
Similarly, click on popular keywords to see how you compare to your nearest organic rival in the SERPs.
Missing keyword data will reveal the particular keywords your opponent is ranking. If these keywords are relevant to your company, this information can be extremely useful in developing your content strategy.
This data can be exported to a database for manual inspection and analysis.
4. Look for the best-performing content from your competitors.
What pages on your competitor’s site are the most popular? What kind of advertising is producing the best organic search results for them? This is the next thing we can try to figure out.
Go to Website Analysis > Domain Analysis > SEO Research > Top Pages after entering the competitor’s domain in the search box.
This article would reveal the best pages of Google’s Top 100 rankings for your competitors. It will also display the organic keywords, user engagement, and future traffic generated by each page from organic search.
The information you’ll find here will assist you in coming up with content ideas for your website. Examine the rivals’ strengths and shortcomings to build content that stands out.
5. Research the top-performing keywords of your competitors.
You will do the same thing for your competitor’s top-performing keywords.
Enter the URL of your opponent in the search box and press the ‘Search button.
Click on organic keywords and see all of the keywords that your competitor’s site is ranking for, as well as their ranking spot, search frequency, and PPC rivalry.
Export the keyword list to a file for analysis and sorting by hand.
These are the keywords you can focus on when writing your next post.
Keep in mind that if you wish to rate higher than your rival, you must produce significantly greater content than their current content.
6. Take a look at your backlinks
You can periodically review your backlink profile, and a tool like Serpstat will help keep track of current and new backlinks to your blog.
Go to Backlink Analysis and enter your domain into the search window.
Serpstat will give you a quick rundown of your site’s referral domains, sites, complete indexed pages, referring pages, and so on. You will also see metrics like Alexa Rank, Serpstat’s Page Rank, and Trust Rank (similar to domain authority and page authority by Moz). Tap on ‘Referring Domains’ to perform a full backlink audit. You can see all the domains connected to your site from this page. You can save this information as a CSV or PDF file to review later or send to your customers as a summary.
7. Examine the backlinks of your competitors
It is insufficient to produce material superior to that of your rivals. To outrank your contemporaries, you must also produce high-quality backlinks for each piece of content you make.
Spying on your competitor’s connection profile and using new sources for authoritative backlinks is one of the simplest ways to do this.
Go to Backlink Analysis > Referring Domains.
And type the highest competitor’s domain into the search window.
Keep an eye on the overall number of referral domains that lead to your competitor’s website. If this is a considerable amount, the competitor’s domain is likely to be very strong.
Another thing to keep an eye on is the consistency of the backlinks the rival is building. A good link profile is indicated by backlinks from high DA sites (in this case, a high Serpstat Page Rank).
Spend some time looking at the connection profiles of your competitors and come up with new ways to get backlinks for your pages.
8. Look for long-tail keywords.
Content creation with backlinks is your best choice if you want to score quickly in Google SERPs.
Consider a theme on which you’d like to produce material. Take the term “content promotion,” for example.
To see a list of organic keywords, go to the report’s ‘Organic Keywords’ section. For each keyword, Serpstat will display the keyword complexity and frequency.
In an ideal world, you’d choose a keyword with a low keyword complexity score (less than 10) and a reasonable volume (300-500). This are the keywords with the least amount of rivalry, which means you can score higher in the SERPs even more quickly.
9. Make a list of your PPC competitors.
You should know who your paying search rivals are if you use PPC advertising to direct traffic to your website.
You will see details about keywords, rivals for that keyword, ad samples, and ad analysis when you type a keyword into the search field. You can also type your URL into the search field and have Serpstat find your PPC rivals.
10. Research Your Competitor’s PPC Campaigns for Insights
Observing your rivals’ PPC promotions will assist you in the following ways:
Make catchy news about your PPC advertisements.
· Improve the ad titles.
· Show URLs should be optimized.
Type your competitor’s URL into the search box and go to:
Website Analysis > Domain Analysis > PPC Research > Ad Research |
to see their PPC campaigns.
You can see your competitor’s PPC ad copy, the keywords they’re bidding on, the CPC value, and the monthly amount of traffic they get from Google from here.
11. Keep tabs on your search engine rankings
Keyword rankings in search engines change regularly. As a result, keeping track of location shifts in SERPs for keywords the site ranks for is critical to staying ahead of the curve.
To manually add to Rank Tracker > Positions, go to Rank Tracker > Positions and click on ‘Add Keywords.
You may also add unique tags or URLs to each collection of keywords.
Serpstat will view a Rank Distribution graph after the keywords have been applied, showing how the site ranks for the tracked keywords in the Google Top 20.
Scroll down to see where each keyword ranks in the SERPs, as well as its search volume and ranking record.
Pro Tip: Using the dropdown menu on the right, you can see your competitors’ scores for the tracked keywords.
12. Boost the Speed of Your Website
Google Chrome and several search engines apply the site speed as a ranking factor. Websites that load quicker appear to rate higher in search engine results pages (SERPs) than websites that load slowly. As a result, it’s essential to address all of the website’s speed problems.
Serpstat will help you find page speed and UX problems on your platform and make recommendations for changes on both the desktop and mobile versions.
Pick your project by going to Site Audit > Loading Speed.
The tool will then show all of the errors that need to be fixed to increase your website’s speed. If you click on any of the bugs, you’ll get advice on correcting the problem on your website.
Serpstat Pricing: Serpstat Coupon Code 15% Off (Serpstat Free Trial)
Serpstat pricing is simple and affordable as they also provide the Serpstat data for free. You have the various plans that you can subscribe according to your needs. Here are the plans:
- Plan A- $19/monthly
- Plan B- $69/monthly. This plan allows you to perform 4,000 searches per day along with 10,000 results per report. It also gives 5 lakh export rows per month
- Plan C- $149/monthly. This plan is also known as the standard plan. It gives 5,000 searches per day along with 30,000 results per report. It also gives 50 lakh export rows per month.
- Plan D- $299/monthly. This plan is also known as Advanced plan. It gives 8,000 searches per day along with 50,000 results per report. It also gives 15 Million export rows per month.
- Plan E- $499/monthly This plan is also known as the Enterprise plan. It gives 12,000 searches per day along with 75,000 results per report. It also gives 25 Million export rows per month.
- Plan F- $999/monthly
- Plan G- $1499/monthly
- Plan H- $2,500/monthly
🔥What Makes Serpstat Such A Powerful Service? Serpstat Review
Serpstat has a massive and ever-expanding base which includes 230 Google Bases and 9 Yandex bases. They have 1 Trillion Links and 160 Million Domains in their Backlink Analysis Module. API is made available for each and every plan with different limits along with all the necessary tools. It also offers unique functions like Clustering and Text analysis as well as Site tree. Serpstat offers support for the multi-tier system, and a top-tier support team is available for all the users. Their training videos on Youtube, their Tutorials, and regular posts on the blog are completely free to access.
Serpstat Customer Service
Successful companies all share one thing in common: excellent customer service. It’s a business advantage that you have to work with. Serpstat’s customer service team is friendly and compassionate, and they have tools to help you become a specialist in no time.
Serpstat Academy, a free online learning hub, is also available. This is where you can learn everything you know about keyword testing, competitor analysis, and SEO at all stages, from beginner to advanced.
These are the sites to go to if you want to read more about how to use the product:
- Serpstat User Guide – In-depth guides and walkthroughs about how to use Serpstat can be found here.
- FAQs – In this segment, you’ll find answers to all of your Serpstat-related questions. If you are concerned about the items, look at this section before contacting customer service.
- Serpstat tutorials, how-to tools, and actionable tips are available in the How-to Guides section.
- Serpstat Blog – Not only can their posts help you boost your overall SEO awareness, but they will also help you increase your effectiveness on Serpstat.
In addition to these tools, you can chat with a Serpstat expert by clicking the chat icon on each of the pages. A Serpstat expert can answer your question in less than 5 minutes. It’s all awe-inspiring.
If somehow you are not satisfied with the services of Serpstat then you can also claim for your money back as here Serstat also offers 14-Day Money Back Guarantee.
Here if you are willing to get then refund then you can simply ask for the refunds right within 14-Day from the date of submission. Just make sure you are claiming for the refund for within 14-Day within the date of purchase.
FAQ’s on Serpstat Reviews
Are there any SEO or PPC services offered by Serpstat?
The service will aid in the optimization of a website and its rise in search results, the elimination of technical errors through Audit, the expansion of semantic core, the gathering of competitor information, the analysis of backlinks, the tracking of keyword positions, and the overall awareness of a website's state.
What benefit do I get from data I find on Serpstat?
Serpstat data may be applied in a variety of ways. You can find out who your immediate rivals are and who they are targeting. You can see which keywords bring traffic to your website and which keywords your competitors use to attract traffic. Serpstat is mostly used for keyword research and competition analysis, but it may also be used for online market research.
What is the source of Serpstat data?
For each keyword in our database, they examine the top-100 Google search results. Serpstat also obtains this data from third-party services that are subject to NDA. You may find statistics on the number of keywords, domains, search recommendations, and advertising in their database.
How frequently is the search volume in the Site Analysis and Keyword Analysis tools updated?
Keyword search volume is updated in Website Analysis and Keyword Analysis tools as follows: high-volume keywords are updated once a month on average, while low-volume keywords might take up to three months to update.
What Google volume does Serpstat show?
Serpstat, according to Google, provides the monthly average frequency of a term in a broad match during the previous year.
How can I use Serpstat's subdomain analysis report?
If a website is examined, the Subdomains report displays all of its subdomains. The following indications are included in the report: the number of subdomains, the URL of each subdomain, and the number of words by which each subdomain is rated (in the top-100 Google).
How frequently is the Traffic Trend updated, and how is it calculated by Serpstat?
Every 2-3 weeks, the traffic is updated. This statistic is a rough estimate that corresponds to the website's actual traffic. CTR is used to calculate traffic. We evaluate SERP rankings as well as keyword quantities.
What do SERP features mean?
SERP features are search results that go beyond the standard blue link and a few lines of page description. These may include answer boxes, knowledge graphs, carousels, local packs with maps and dozens of other elements. You'll see special icons beside keywords that produce such features in the search results.
What Is the Importance of Tracking SERPs?
The top 100 search results for a term may be delivered through API in JSON format using Serpstat SERP Tracking. The developer-friendly API parses the SERPs for 100 000 keywords in one hour in the chosen area - an incredibly powerful and incredibly convenient method to obtain precise data on your rankings directly into your PC, CRM, or app. Focus on your SEO and let Serpstat handle the tracking.
What does Malicious sites signify, and how does Serpstat identify them?
Crawlers use a verification process similar to Google Chrome's algorithms while examining websites. Sites that Google Chrome does not suggest visiting are flagged as dangerous, and when you try to navigate to them, you'll see a notice.
What is SDR?
On a scale of 0 to 100, Serpstat Domain Rank is a measure of domain authority. The higher this metric is, the more trustworthy the domain is. The number of sites connecting to the examined domain as well as the number of sites linking to these referring sites determines this. As a result, all sites in the index that are linked to the analysed domain are considered.
What tasks will help to close the Serpstat's backlink tool?
The backlink analysis tool from Serpstat is meant to look at links to other sites and their pages. You may use the module to assess the current link mass of your site and rivals, track new and lost links, verify incoming link anchors, and track sites that are unsuitable for contributors.
What is the procedure for requesting a refund?
Serpstat's Terms of Service state that you can get a full refund within 60 days after purchase. Only through the AppSumo or Stacksocial websites can you seek a refund.
What is the purpose of the Tree View report?
The Tree view report is a one-of-a-kind Serpstat report that includes all of a domain's pages as well as the key keywords that each of them is ranked for.
How can I check the status of my subscription credits?
Please go to your Profile, Account Details area, to check your subscription credits. You may look up all of the details regarding your Plan there.
🔥How to contact the Serpstat support team?
Contacting the support team of Serpstat is simple. The support team is available 24/7 to help the customers. There is a live chat feature at the Support option of the website. The green chat feature means the live chat feature. Also, you can mail your queries to Serpstat at the mail they have mentioned on the website.
🔥If your plan expires, will your projects stay?
Serpstat keeps your projects for 90 days. This means Serpstat gives 90 days to renew the plan. If the plan isn't renewed in this period, Serpstat automatically deletes all the existing projects and the existing data permanently.
✅How can you delete your Serpstat account?
Deleting your Serpstat account is a straightforward process. After opening the website, simply log in to your account. After logging in, just go to your profile. After going to the profile section, click on Security, and you can delete your account manually. Or you can also contact the Support team through live chat to delete your account.
✅What is Serpstat?
Serpstat is a multifunctional search engine optimization tool that provides keyword quality control, text analytics, clustering, site audit, rank tracker, backlink analysis, keyword analysis, and website analysis.
😍Who can use Serpstat?
Those who can gain maximum benefit with Serpstat are - • Search engine optimization (SEO) specialists • Pay-per-click (PPC) specialists • Entrepreneurs • Authors and journalists
😍How can I reap from the data I discover on Serpstat?
Serpstat data may be used in a variety of ways. You will learn from the immediate rivals and the demographic they are trying to reach. You will discover which keywords generate traffic to your website and which keywords generate traffic for your rivals. Though Serpstat is mostly used for competitive analysis and keyword analysis, it may also be used for conducting online market research.
🔥Is it possible to access Serpstat from multiple devices?
This is not possible for security purposes. If the account is discovered to be in use from several devices, you may automatically get an email message.
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Conclusion: Serpstat Review With Serpstat Coupon Code & Serpstat Free Trial 2021
Serpstat excels at three things: keyword testing, PPC analysis, and competitor analysis. It can be used to discover new keyword options, content strategies, review PPC initiatives, and conduct comprehensive competitor analysis. It’s one of the most inexpensive SEO resources on the market, with plans beginning at $69 a month.
Serpstat is a good option if you’re looking for a vital SEO tool that’s also affordable. Sign up for their trial plan to give the tool a try.
Is Serpstat Worth It?
In Short :
Features: Serpstat is like a search engine for business owners. The tool provides various services to them such as keyword research, backlink analysis, article promotion, and content creation. It also has the ability to measure the success of marketing campaigns in real time.
Advantages: Serpstat helps business owners to gain knowledge about their prospects and also manage their websites effectively.
Benefits: Serpstat is helpful as an overall SEO platform that offers everything you need at an affordable price; it can do your SEO needs better than anybody else.
Sign up for a free Serpstat account.
If you have some Serpstat-related questions, please leave them in the comments section.
Please feel free to express yourself. Maybe you’d like to learn more about how to use Serpstat to better your site’s SEO; check out this comprehensive tutorial and how-to guide.