GoHighLevel Review 2023: Is this 🚀CRM Automation Software Worth it?

GoHighLevel Review

Overall Verdict

Go High Level would be a very useful tool for a marketing agency. You'll be able to focus all of your marketing efforts on a single platform with the aid of this software. It can be used by many different organizations of any size. So, regardless of the size of your company, you may still benefit from it.

Out of 10


  • The learning curve is relatively short.
  • It’s simple to white label.
  • Everything is easy to track, involving calls, texts, clicks, and replies.
  • Your clients won’t be able to take over the entire system.
  • Free 14 day trial
  • Complete website builder with membership features and a funnel builder


  • It is not conducive to e-commerce
  • Fewer integrations than some of their rivals
  • New users may become overwhelmed by the sheer number of functions.


Price: $ 97

There are many GoHighLevel Reviews since the product has become increasingly popular among digital marketing firms, SEO firms, and other online organizations. It is also gaining traction among traditional enterprises that are wanting to expand their operations into the digital realm.

Sadly, the vast majority of these reviews are either completely made up or not even written by real people.

Our digital marketing agency has made extensive use of GoHighLevel, both internally and for our clients, as a result, I feel confident in offering an authentic GoHighLevel Review.

I will cover the information you need to decide if this marketing and sales platform is the ideal option for your clients as well as your sales and marketing teams.

You’ll learn the truth about GoHighLevel’s potential for your business.

Ready to give it a shot? GoHighLevel is offering a 14-day free trial.

🚀Bottom Line upfront

Among CRM tools, HighLevel stands out as particularly potent. It has a lot of different features and is continually getting better and more complete. I’ve only been using it for a short while, but already they’ve added a social media calendar, website creator, and other features to its already robust workflow. My favorite function is the ease with which automated emails and texts may be composed, scheduled, and dispatched.

HighLevel is always open in a browser tab or tabs on my desktop. It helps me optimize so many aspects of my business, particularly my marketing and operations, that I literally couldn’t run my company without it.

Go High Level Review - bottom line

What Is GoHighLevel?

Although many people call the software GoHighLevel, the firm and product are called “High Level.” However, the company could not secure that domain name and instead chose “GoHighLevel.com,” which led to some misunderstanding.

GoHighLevel is one of our favorite new SaaS tools in the marketing environment, with features including a website builder, CRM, landing page and funnel builder, email marketing, marketing automation (call tracking, SMS, voicemail drops), and more.

GoHighLevel consolidates typically disparate marketing and sales services into one streamlined interface. It simplifies things so you may provide more attention to meeting your client’s demands.

HighLevel has various helpful features and an intuitive and straightforward online interface. These characteristics work in concert to make assisting consumers pleasurable and stress-free.

GoHighLevel Review- In a Nutshell:

Go High Level is a comprehensive marketing software solution for small companies looking to advertise their products and services and establish a loyal client base.

The software includes a customizable dashboard, widgets, and other tools that enable users to monitor critical information from their website and social media accounts.

It’s all handled via a dashboard that enables users to access, change, and monitor platform data.

I enjoy how everything is consolidated into a single platform. With Go High Level, I can monitor both my website’s performance and social media activity in one location more than logging in and out of 10 separate websites, and no more switching between many dashboards.

GoHighLevel Review

Go High Level is a very effective marketing tool for small companies. Due to its all-in-one nature may also be a good fit for freelancers, small company owners, and marketers.

That being said, it’s accessible to everybody – whether you want to promote your company and develop meaningful connections with clients or just want to boost your brand’s social media presence.

Even if you currently have a robust marketing plan, I believe the software may significantly simplify your operations.

For instance, rather than switching between dashboards, you can keep everything in one place – with the option to monitor email campaigns, manage social media advertisements, and monitor site data all from a single dashboard.

3 Reasons to Choose GoHighLevel

1) GoHighLevel Templates and Snapshot

GoHighLevel includes a unique feature called GoHighLevel Snapshot. With this capability, you may import workflows, settings, triggers, emails, SMS campaigns, workflows, and almost everything else associated with a funnel. You can transfer processes between GHL accounts in addition to sharing funnels.

The best part is that once you register with GoHighLevel, you’ll have access to snapshots that have already been completed for you for various businesses. Additionally, setting up any Snapshots only takes a few mouse clicks.

2) The CRM and the GoHighLevel Automation Workflow Builder

This year, I switched from ClickFunnels to GoHighLevel CRM, utterly astonished by its potential.

GoHighLevel CRM provides an easy-to-use dashboard to engage with your prospects, follow up with your leads via calls, emails, or text messages, and manage your campaigns. Sending messages to potential customers visiting your Facebook page or Google My Business profile is just one of the many things you can do from within GoHighLevel.

3) Make money using GoHighLevel

If you enroll in the GoHighLevel plan, you can rebrand the software as your own and sell it under a new name. You can create your own sales page, checkout procedure, or sales funnel on your website to market the program and collect payments.

This is a great way to get regular monthly recurring payments into your business. GoHighLevel also makes it very simple and easy to automatically create customer accounts. In fact, as soon as the buyer makes a purchase, you can instantly integrate all of the processes, funnels, and settings. Because of this, marketing firms employ GoHighLevel with great success.

GoHighLevel Features:

New Feature Alert 🚨 [Conversation AI: Power of AI for Conversations]

Conversation AI, A tool that enhances engagement and speeds up appointment scheduling to transform business relationships. In the SMS, Facebook, and Instagram chats, the Conversation AI suggests up to three answers.

🤖 The Conversation AI Bot’s Suggestion Mode

This feature provides support and information during conversational discussions. The bot will offer up to three distinct responses when you click the “Type a Message” box on the Conversations page to make your interaction with it as easy as possible.

 HighLevel New feature - Conversation AI 1

Simple steps to follow & enable Conversation AI:

🏢Enable Conversation AI for Agency:

  • Go to Agency Settings
  • The company page will have a Conversation AI tab.
  • Toggle it on for all agency locations.

Note – Enabling Conversation AI only activates the location-specific Conversation AI Bot configuration pages.

 HighLevel New feature - Conversation AI 2

📍Enable Location Suggestive Mode:

  • Go to the location setting
  • Under Business Service locate Conversation AI
  • Click on bot configuration and settings.

 HighLevel New feature - Conversation AI 3

The bot responds to consumer inquiries and provides booking/calendar links to contacts interested in booking business appointments.

Supported Channels – Select Instagram, Facebook, & SMS; GMB support will be added soon.

Calendar – Select a calendar that is specific to your location. The scheduling/booking link for this calendar is sent to contacts.

Conversation Flow – The bot will ask questions to assess the contact’s desired services, location, and willingness to arrange an appointment. After answering all questions, the bot sends the booking link.

🛠️Customize Bot Replies

 HighLevel New feature - Conversation AI 4

Customize the bot’s replies to Clients’ business & services. This key stage helps the bot understand clients’ businesses and adapt its responses.

The “Conversation Page” Conversation AI bot is ready after these steps. Clicking on the “Type a Message” box activates the bot, which offers three immediate responses to the contact.


 HighLevel New feature - Conversation AI 5

The Conversation AI bot charges a standard price of $0.05 per message.

  • Any agency can use Conversation AI.
  • Re-billing is supported (for plans with rebilling option)

With the help of this potent new feature, customers can now leverage AI in their business chats, which will boost engagement and simplify scheduling appointments.

Here are the other features of GoHighLevel.

1. Tracking and Analytics:

Whether you’re a digital marketer or an affiliate marketer, monitoring the performance of your campaigns and web pages enables you to make educated choices.

It will provide you with data and indicate which aspects of your marketing plan need further attention.

GoHighLevel Review Tracking and Analytics gohighlevel

Go High Level enables you to follow your campaign and provides you with impartial analytic data on its performance, highlighting which areas need more effort and updating.

2. Full White Label:

As an agency, Go High Level lets you present your customers with a customized interface for seeing their service reports. In brief, you can present your customers with a personalized report.

Notably, this includes the URL. At the top, your agency’s URL will be shown. It’s more akin to providing your consumers with a clone of the GoHighLevel desktop application.

However, it goes further by allowing you to develop an app via their app store and sell it to your clients for free. It essentially allows you to sell software that you did not build. To be precise, GoHighLevel applications.

Full White Label gohighlevel

Then there’s the chance to earn more revenue from your consumers by charging them for the app

Finally, Go High Level provides white-label agency services, which allow you to outsource client management while earning a fee.

3. Bookings and Appointments:

Once your campaign is flourishing and you begin collecting orders, you’ll want to establish a scheduling and booking system.

Establishing a booking and appointment plan enables you to manage your time effectively, ensuring you do not miss any client or customer who wishes to contact you or use your services.

It will train you to be more time-aware, ensuring you do not neglect other aspects of your marketing campaign or company.

This is an excellent tool readily available to everyone, including you, if you choose to utilize Go High Level’s software to increase your profit and reach in digital marketing. It is simple to use and set up. It does not need any technological expertise.

4. Website builder:

Not everyone has the skills to be a web developer or a WordPress web developer. This software was created with digital marketers, small company owners, and affiliate marketers in mind. They are not required to learn web programming.

However, they may need a website along the way, and they should create one. The good news is that they will be able to design and construct a complete website using an excellent and simple-to-use website builder.

Go High Level is an intuitive website builder that comes pre-loaded with predesigned themes. The goal is to alleviate the burden and inconvenience associated with learning how to construct a website, pay for a website developer, or use a sophisticated website-building platform.

Because the founder of this software is digital marketers, they designed their website builder to be very user-friendly. It is suitable for beginners. Additionally, they give a comprehensive lesson on how to utilize the website builder.

5. Unlimited Sales Funnel:

The sales funnel is crucial for everyone involved in digital or affiliate marketing since it enables you to earn revenue from your product/service or an affiliate product.

A landing page, subdomain website, social media material, and post might all be used to educate the sales funnel. You may utilize any or all of these strategies based on your digital marketing objectives and strategy.

Unlimited Sales Funnel gohighlevel

Go High Level allows you to create endless sales funnels that you can design and utilize any way you want. You won’t have to worry about learning how to use it since this software includes comprehensive training on creating and operating a sales funnel.

The GoHighLevel sales funnel builder has a drag-and-drop interface, making it very simple. It’s a viable alternative to premium sales funnel builders such as ClickFunnels, GrooveFunnels, and Kartra.

6. CRM and Pipeline management:

CRM is an acronym for Customer Relationship Management. It enables you to comprehend, connect with, and develop long-term relationships with your clients and consumers.

The Pipeline is a survey series that informs you about your client’s level of development. The sales pipeline, which is the most popular Pipeline, provides a basic idea of where your lead is in the purchasing process.

This information will assist you to communicate effectively and persuade your lead to purchase your goods. With CRM and pipeline management, you can interact, create relationships, monitor, engage, and convince a charge to buy your product.

What do you think? Go High Level’s CRM and pipeline management software is complex and efficient. It is one of the elements contributing to its popularity and widespread usage.

Consider Go High Level to be a low-cost HubSpot or Salesforce alternative that gets the job done at a lesser cost.

7. Surveys and Forms:

You may conduct surveys to ascertain how your audience and consumers feel about your company or services. You’ll be able to collect data on your clients’ interactions with your product and service. 

With the data acquired, you may adjust your advertising approach and address any negative comments from customers and audience members. This survey function is critical for a digital marketer.

You may use forms to request registration, collect money, and create survey questions. Conditions are critical to every organization because they enable you to collect sufficient information.

Additionally, Go High Level provides an easily customizable form, pre-populated survey questions, and design. The objective is to subject you to the stress of creating fresh survey questions from the start.

8. Call Tracking:

This is a critical feature that Go High Level provides. This tool enables you to retain consumers while also receiving advice on how to optimize your landing page and subsequent pages.

Call tracking enables you to evaluate your calls to better organize your campaign. It categorizes the call log, easily retrieving the most critical information.

Go High Level includes call tracking as a feature with your account. You do not need to be an expert since this tool includes video lessons that will explain and guide you through the process of using the call tracking feature.

9. SMS marketing:

While not everyone likes reading emails, virtually everyone enjoys reading texts on their smartphones. With the assistance of SMS marketing, you can convert these leads into prospective purchasing clients.

GoHighLevel Review Marketing Automation gohighlevel

You can access SMS marketing once you’ve chosen to utilize Go High Level’s digital marketing tools. This function does not need expertise, since it is simple to use and includes instructions on utilizing SMS Marketing.

You’re probably wondering what this replaces. It most certainly replaces SMS marketing tools such as Podium, SendInBlue, and others.

10. Email Marketing:

Go High Level enables email marketing, allowing you to communicate with a huge number of your clients daily. You may convert them into daily or weekly consumers by using this medium. All you need to do is research your audience’s demands before launching an email marketing campaign.

Go High Level may be used in favor of GetResponse, ActiveCampaign, or any other email marketing solution you currently provide. It provides a comprehensive email marketing automation solution that enables you to expand your organization.

GoHighLevel Campaigns:

As the name implies, campaigns are where all outbound operations, such as emails, text messages, and phone calls, are configured.

The first step in creating a campaign is establishing a time frame within which all marketing messages and emails will be sent. It is critical to configure this so that consumers do not get communications in the middle of the night that may anger them and tarnish your client’s reputation.

There are two ways to configure this. The first condition is a “when” condition, which indicates that a lead will be added to a campaign only within a certain period to activate the triggers and automation.

The following condition is an “if” statement that adds a lead only if it is brought in during a specific period; if it is brought in outside of this interval, it is never added.

The next step is to create users. Leads will be allocated round-robin if your agency has many users or coworkers.

Then there’s a fantastic tool called “next campaign.” This provides a mechanism for forwarding the leads generated by this campaign to a second and distinct campaign.

This is very handy if the current campaign’s outcomes are less than promising and you want the leads to go through an entirely new nurturing cycle.

Another critical feature to activate is “stop on response.” Once the response’s objective is accomplished, this shuts down and concludes the automated process.

Consider the following scenario: the campaign’s objective is to get a booking, and the campaign consists of an email, a text message, and an automated phone call. If the consumer answers and confirms the appointment only by email, future text messages and phone calls will be disabled.

These features may be configured to best suit your client’s use case, resulting in a very effective marketing campaign. All campaign triggers may be kept in distinct folders for more accessible organization and administration of customers.

GoHighLevel Integrations

The quantity and strength of integrations may determine the success or failure of such a solution. Fortunately, in addition to several native connectors, High Level has a well-tested Zapier interface that enables integration with almost any other software.

Additionally, Go High Level integrates with Yext Listings, which enables easy updating of contact information for local companies across the several channels and directories with which Yext has a connection.

It helps local companies enhance their search ranks by establishing citations. These citations serve as hyperlinks to the websites of local businesses, significantly improving their search engine optimization.

One significant disadvantage of integrations is the scarcity of accessible payment channels. Stripe is the sole alternative, which is quite restrictive in those regions where Stripe is not accessible.

GoHighLevel Pricing

After seeing what the system is capable of, you may ask whether the GoHighLevel price structure is appropriate for your organization and requirements. The software is divided into many levels with extra features and choices.

You may choose which plan provides the most essential tools and then start. A significant value offer for Go High Level is that they assist you in consolidating your marketing tools into a single location, saving you money. Let’s go through all of the possibilities.

GoHighLevel 14-Day Free Trial

High Level is entirely free to test for 14 days. To create your GoHighLevel login, just visit the website and provide basic information, such as your name, email address, and phone number. Then, choose between the Agency Starter Account and the Agency Unlimited Account.

After registering your account, you will be prompted to provide your credit card information, but you will not be charged immediately.

If you do not cancel your subscription within 14 days, you will be charged the amount of the plan you selected to test out.

During those 14 days, you will have access to all features included in your High-Level price category. You can evaluate the whole system and determine if it can benefit your organization.

Agency Starter Account, $ 97 Per Month

You’ll have access to all you need for a single firm with the Agency Starter Account. This tier provides access to most of the system’s functionality to a single firm.

You have access to all of the essential tools, as well as It grants you access to Twilio’s GoHighLevel API for two-way messaging. Additionally, you may create a Mailgun account that allows for limitless sending.

GoHighLevel Review Agency Starter Account gohighlevel pricing

The agency plan gives you access to a single account login, which you may use for yourself or a client… until you upgrade to the Agency Limitless plan, you will not have access to unlimited sub-accounts.

The agency plan is a fantastic choice if you are new to marketing and are just getting started. As the name implies, it is an excellent place to begin.

Agency Unlimited Account, $ 297 Per Month

The Agency Unlimited Account has all of the capabilities included in the Agency Starter Account, plus some additional features such as subaccounts.

You are permitted to create as many accounts as necessary for customers and other companies. Additionally, it enables you to create a branded desktop application.

Agency Unlimited Account gohighlevel pricing


When your clients and consumers visit the app, you may modify it to seem uniquely yours.

The Unlimited Account for Agencies is a terrific choice for organizations of any size. It enables you to build a distinctive consumer experience.

GoHighLevel White Label Option, An Additional $ 497 Per Month

The White Label Option is a paid add-on that may be used in conjunction with your Agency Unlimited account. It’s an extra $ 497 monthly, totaling $ 794.

It enables you to create a customized mobile application. The app enables you to provide consumers a differentiated mobile experience and access your data directly from your phone. Additionally, you may utilize a customized Zapier zap that looks amazing for your business.

Go High Level White Label Option gohighlevel pricing

The GoHighLevel White Label Option enables you to differentiate yourself from the competition.

You’ll be able to diversify your agency’s income streams and create a more professional and engaging user experience for your clients. This unique design will make your business stand out from the competition. It increases the visibility and recognition of your brand.

GoHighLevel Reviews, Ratings Online

The feedback and ratings for GoHighLevel are high. Most of HighLevel’s 5-star evaluations center on the product’s extensive feature set, its ability to “get rid of other pricey marketing platforms,” its helpful customer care staff, and its beneficial effect on the reviewer’s business.

HighLevel has 86 reviews on G2.com, with an average rating of 4.4 stars.

HighLevel has 719 reviews on TrustPilot.com, with an average rating of 4.9 stars.

HighLevel is not an accredited business with a BBB rating of D, 1 star, and 2 resolved consumer complaints within the past year.

Most consumer concerns centered on a lack of desired features, poor customer service, and an unpleasant overall experience. Some consumers have complained that HighLevel hinders their SEO efforts, has a slow customer support response time and provides inadequate customer education resources.

Best GoHighLevel Alternatives

I have tried including all aspects of this platform in our GoHighLevel Review, Are you still unsure about GoHighLevel, here I have compiled a list of the Best GoHighLevel Alternatives.

1) Hubspot

HubSpot highlevel alternative - GoHighLevel Review

HubSpot is a well-known CRM and marketing automation software with a sizable market share in the industry.

It comes with a slew of tools, but figuring out how to use them all can be difficult if you’re just getting started. It may be difficult to navigate, particularly for new users and startups who are usually too busy to learn everything there is to know about CRM.

HubSpot Pricing

HubSpot pricing plan - GoHighLevel Review

2) Keap

Keap - go high level alternative - GoHighLevel Review

Keap, formerly known as Infusionsoft, is an all-in-one sales and marketing platform for small businesses and entrepreneurs that includes a landing page builder, checkout page builder, A/B testing, email marketing automation, and customer relationship management software.

The platform is one of the more established GoHighLevel competitors I’ve included on our list.

One of the reasons I recommend Keap is the sheer number of applications that can be integrated with it.

Keap Pricing

Keap Pricing - GoHighLevel Review

Keap pricing is divided into three tiers, and you can try out the software for two weeks before entering your credit card information.

  1. The monthly cost of their Lite Plan will be $40.
  2. You must pay $85 monthly to access their Pro Plan.
  3. Their Max Plan will cost you $100 per month.

3) ClickFunnels

clickfunnels - go high level alternatives - GoHighLevel Review

I’m going to guess that ClickFunnels was your very first marketing and sales tool. Cofounder Russell Brunson was solely responsible for popularising the concept of sales funnels.

ClickFunnels was initially conceived as a simple tool for creating sales funnels. ClickFunnels, on the other hand, stands out from the other GoHighLevel options on this page because it is one of my favorites and is highly recommended.

ClickFunnels Pricing

ClickFunnels Pricing - GoHighLevel Review

They have three price tiers to choose from. You will only be able to test drive their two entry-level plans for 14 days, completely free of charge.

  1. ClickFunnels charges a monthly fee of $96.75
  2. If you want to upgrade to ClickFunnels Platinum, the monthly fee is $297.

Membership in TwoCommaClubX costs $2497 per month.

FAQs: GoHighLevel Review [2023]

🔥 Is GoHighLevel worth it?

The system provides all the tools necessary to expand your company and is simple to master. HighLevel is a fantastic time-saving tool that I would recommend to any agency owner or manager that is strapped for time. You must be patient while they work to enhance their CS.

👉Does Go High Level Have A Membership Site?

Yes, Go High Level is a subscription-based platform. The membership platform is free to use and enables you to create courses for your customers or your business. You may create an infinite number of courses and users. You may use the platform to provide either free or paid courses. The membership area's drag-and-drop editor allows for complete customization and branding.

✅ Does High Level Have A Built-In Calendar Booking?

Yes, it has calendar booking, which is an excellent feature of the software. Calendar booking may be configured to operate in the manner in which you and your company operate. It may be as simple or as intricate as you choose. If you have a sales team, each person may have his or her calendar. If you provide many services, each service may have a calendar that can be synced to avoid scheduling conflicts. When an appointment is arranged, you may accept credit card payments. You can sync with your own Google calendar, which means that if you plan a personal appointment, the time on your synced GoHighLevel calendars is blocked off.

✌ Does Go High Level have FREE SSL?

Yes, Go High Level offers free SSL. SSL is enabled by default when you create a domain or subdomain on the platform.

🫤How many Custom Domains can I use with Go High Level?

There is no restriction. You may create an unlimited number of custom domains or sub-domains. Your pages, funnels, and membership sites may all share one or they can all have their own. Additionally, all client sub-accounts may be configured to use the client's domain or sub-domain. This ensures that the client's branding is consistent across all assets.

🔥Does Go High Level has a blogging platform?

Go High Level is not intended to be a platform for blogging. I suggest that you select a blogging platform that is optimized for SEO. I use WordPress to write and route people to my GoHighLevel marketing funnels.

✅ Does go high level have an app?

You can talk to your leads through many different channels, such as Phone Connect, Voicemail Drops, SMS/MMS, Emails, and even Facebook Messenger if you use high level. Our mobile app gives you a complete set of features that let you talk to your leads from any device.

✌ How do I cancel my high-level account?

If you want to cancel your services, please contact your Agency Admin. high level cannot do this for you.

Also Read :

Conclusion: GoHighLevel Review [2023]

After giving GoHighLevel a shot, I discovered it to be relatively simple and user-friendly. The email marketing platform is highly appealing and flexible, not only the page editor.

Additionally, their user interface is superb. It is easy to use and maintained well. The user interface is simple and intuitive. This greatly simplifies training when compared to competitor products. I attempted my GoHighLevel review to cover all aspects of the product. Even so, are you considering if Go High Level is a worthwhile investment for your business?

Go High Level would be an excellent addition to your marketing toolkit if you manage an agency and want the software to centralize your marketing activity. Go High Level is appropriate for agencies of various sizes. Whether you operate a small or large organization, Go High Level will be enjoyable.

However, it is a beautiful tool for independent contractors and consultants who do not have a team. Thanks to High-Level CRM and automation, you can operate your company as if you had a staff. Go High Level is especially well-suited for B2B organizations and those who use a multichannel or omnichannel marketing approach.

Go High Level is one of the solutions that enables multichannel and omnichannel marketing to be simple. Thus, Go High Level is worth a shot. Interestingly, they provide a 14-day, no-strings-attached free trial. With the free trial, you can develop funnels and websites and automate marketing.

More GoHighLevel Articles:

Andy Thompson
This author is verified on BloggersIdeas.com

Andy Thompson has been a freelance writer for a long while. She is a senior SEO and content marketing analyst at Digiexe, a digital marketing agency specializing in content and data-driven SEO. She has more than seven years of experience in digital marketing & affiliate marketing too. She likes sharing her knowledge in a wide range of domains ranging from e-commerce, startups, social media marketing, making money online, affiliate marketing to human capital management, and much more. She has been writing for several authoritative SEO, Make Money Online & digital marketing blogs like ImageStation.

Affiliate disclosure: In full transparency – some of the links on our website are affiliate links, if you use them to make a purchase we will earn a commission at no additional cost for you (none whatsoever!).

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