HubSpot vs Mailchimp vs Moosend!! Are you asking why this triple showdown?? Because you are searching for a platform that takes care of all your Marketing steps and I don’t want to recommend you just one platform and try to sell that product like other articles. Here I am going to compare the top three marketing platforms available in the business and you are the one who is going to decide which one to choose as your Marketing partner.
The reason why I am comparing these three platforms are due to their automation in the marketing process and the level of accuracy in their marketing stats. Don’t worry!! These are not just hyped up sentences!!!, I will give justification for each and every one of my sentences with appropriate features because I’m not just a reviewer, I am also a consumer of these products. So, without any further, Let’s get into the article of comapriosn between Moosend VS Mailchimp vs Moosend.
Hubspot vs Mailchimp vs Moosend: Overview
HubSpot is a Marketing platform which provides all kinds of services like sales, service, Marketing, etc… to their users with individual hub and features for each of these platforms.
Hubspot was founded in 2004 with an idea of creating tolerance free marketing for the customers and they extended this strategy to all the marketing platforms throughout the years. Hubspot integrates with more than 500 companies and these are the services Hubspot has to offer
- CRM(Customer Relationship Management) Hub
- CMS(Content Management Software)Hub
- Marketing Hub
- Sales Hub
- Service Hub
Mailchimp is also one of the all in one marketing platform which guides you with appropriate tools and support at each step of your campaign. Mailchimp is one of the forefathers of online marketing and they are in this business since 2000.
Mailchimp provides all kinds of services like
- Creating custom domains for your site.
- Broadening your marketing campaign with their successful audience management tools.
- Helping for your content through their platform, called the content studio.
- Improving your marketing performance with various analytical tools.
Even though they vary from the services provided by their competitors, Moosend also provides services for some critical marketing steps like
- Landing page creation to increase your customer rate.
- Data tracking to analyze the needs of your customer.
- Email marketing with an automated management process.
- And much more…..
Unique features of these platforms: Hubspot vs Mailchimp vs Moosend
As I said in the introduction, I am going to explain the features of these platforms, that make them unique and pioneers in the marketing industry.
Unique features of Hubspot:
HubSpot is one of the fast-growing marketing platforms in the business with its amazing features and customer support system. As I said they give full marketing services with their individual hubs. So, Let’s look at some of their top-performing features in each of their hubs.
For the marketing hub,
- To attract more visitors
HubSpot provides services for SEO (Search Engine Optimization) ranking which is important in determining your content display and also helps you in optimizing ads to give your visitors a personalized feel with your products.
- To convert more Leads
To increase the rate of the audience to consumer ratio for your products, HubSpot provides various kinds of services like
- Lead Management
This feature monitors all your potential audiences that can turn into consumers and it gives them a personalized notification about your products based on their needs.
- Form Builder
This feature helps you to create instant forms to your customers to record their needs and those who fill out the forms will automatically be redirected to CRM(Customer Relationship Management) Hub where you can interact with your customers with various tools like leading pages, call to action, etc…
This is one of the features I personally tried using HubSpot free tools services and similar to this image, you can create your own form with the details you need from your customer.
Based on my experience, Form builder lives up to its standards with its quick creation settings and catchy titles and with personalized redirection to my site based on the functions I requested.
For the CMS (Content Management Software) hub
- Website themes
HubSpot offers pre-built websites with performance tested themes to save your time in creating the templates so that you can focus on your business more.
- Drag and drop editor
This is one of the most user-friendly editors I have ever experienced and even though they are pretty common among marketing platforms, Hubspot’s automation process combined with this interactive editor makes it unique from the competition.
These are just examples of some of the features offered by HubSpot. They offer unique services in every one of their hubs and you can try them for free in Hubspot CRM tools.
Unique features of Mailchimp:
Like Hubspot, Mailchimp also has some pretty unique tools in their sleeves to impress their customers. So, Let’s take a look at some of the cool features of Mailchimp
- Contact profiles
This feature of Mailchimp helps you to track each and every one of your audience in detail regarding their purchase history, recent interaction with your products, and much more…
Even though other marketing platforms do data tracking, Mailchimp tracks your audience data in a near-perfect level, that you can maintain an individual database for each one of your audiences.
This is one of the features of Mailchimp I personally experienced, and I genuinely got blown away with the details I got about each one of my audiences who in some way interacted with my products.
- Audience dashboard
This dashboard gives all the data of your marketing campaign in one place so that you don’t have to search individually for each data. Even though it is a common feature for all marketing platforms to provide a dashboard Mailchimp’s additional features like
- Brief detail about recent sources for the growth of your platform.
- Pinpointing the top locations where your ads are performing well.
- Determining CLV(Customer Lifetime Value) which gives you the potential sales value for every one of your audiences.
I just gave you a preview of some of the Mailchimp’s features and they offer their platform with this level of uniqueness for every one of their services. If you want to try more of their features they are offering a free plan with most of their tools for free. You can try that if you want!!.
Unique features of Moosend:
As you can see from above, there is a pretty big competition in the marketing platform, But even though there is a huge competition in the field, Moosend paves its way to the top with its top of the line email-marketing tools and automation processes. So, Let’s take a look at some of them here,
- A/B testing
This feature calculates the performance of your creative templates in front of a sample audience and various AI tools to find out the expected performance of these templates before even launching it in the market.
This will help you to reduce your investment in unsuccessful ads and you can modify your templates in pre-launch itself it will save you a lot of time.
- Email Automation templates
Moosend is particularly known for its email marketing and this is one of the features that make them the pioneer in email marketing. These fully automated templates will analyze your audience’s response to your products and they will personalize the next email based on their previous response.
This is one of the email flow for the customers and there are separate flow charts for every possible scenario with customer interaction with your site. These processes are fully automated and the only thing you have to do is monitor the results and modify your templates!!.
Like the previous two, these are just a few examples of their products and you can try more of their features with Moosend free plan offers.
Pricing: Hubspot vs Mailchimp vs Moosend Compared
FAQ’S on Hubspot vs Mailchimp vs Moosend
👉 Do these Marketing platforms increase the customer rate for my products?
Yes, Of course, these platforms are the base for many successful businesses and they do their analytics based on the customer reviews and market trends.
👉 Can I trust the data from these platforms?
Yes, of course, these data are derived from the past and present market trends, and the tools are developed on the basis of numerous customer reviews.
👉 Can I use these platforms for free?
Yes, Most of the marketing platforms offer most of their tools for free and the price of the plans is very much affordable in some of the platforms you can afford to get the full experience as well.
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Conclusion: Hubspot vs Mailchimp vs Moosend Comparison 2020
All these three tools are unique in separate ways and it will be suitable for different types of audiences.
HubSpot will be suitable for those who need guidance at each of their marketing steps with basic features and reasonable investment for their marketing campaign.
Mailchimp will be suitable for those who want to get every detail about their audiences and are ready to invest some high-end amounts for their marketing campaign.
Moosend will be suitable for those who need their interface to be so user friendly and they want to spend much less time on their marketing campaign.
Andy Thompson has been a freelance writer for a long while.Her passion in writing is her main drive in crafting articles that are engaging, informative, and meaningful. Her passion with blogging and digital marketing has given her a whole new opportunity to take writing to a whole new level.